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Launching a podcast? Here are 13 factors for leaders to consider

Thu, 23 Mar 2023 18:57:03 +0000

I Am Merkle: March

Thu, 23 Mar 2023 13:06:35 +0000

To celebrate International Women's Day and Women’s History Month, Merkle is proud to feature two inspiring women who are making their mark in the marketing industry. Nancy Fessatidis and Hiba Qamar are both trailblazers in their respective fields, and their experiences and insights are sure to motivate and empower others. In this edition of I Am Merkle, we get to know these two remarkable women and learn about their journey to success.

From Branding to Leads: Achieving Brand to Demand in B2B

Tue, 21 Mar 2023 12:37:56 +0000

The current macro-economic conditions are challenging B2B brands to make strategic choices in terms of budget and investment between brand and demand. Below are some of the key questions that marketers need to answer:

3 Things to Do Now to Maximize Year-End Donor-Advised Fund Giving

Mon, 20 Mar 2023 22:32:34 +0000

Merkle Creative Swings With Grant Thornton On Business-to-Human TV Spots

Mon, 20 Mar 2023 22:24:58 +0000

Why Relationships Matter in Retail Media

Mon, 20 Mar 2023 15:01:46 +0000

The retail media network space is growing rapidly, with ad investments expected to top $60 billion by 2024. And it’s no surprise considering the benefits that retail media offers for all parties involved. Retailers unlock new revenue streams through retail media, while brands can reach shoppers in a commerce moment and access precious first-party data.

Shoptalk 2023

Wed, 15 Mar 2023 13:27:59 +0000

Merkle is excited to be attending Shoptalk 2023!

Sun, 03/26/2023

When It Comes to Account-Based Experiences, Branding Is Essential

Tue, 14 Mar 2023 20:20:25 +0000

Dentsu and its Customer Experience Agency Merkle, to Present at Adobe Summit 2023

Mon, 13 Mar 2023 18:16:30 +0000

Dentsu (www.dentsu.com) and Merkle will be presenting several sessions during the upcoming Adobe Summit 2023 on March 21-23 in Las Vegas, NV. Merkle is a global platinum Adobe partner and an Adobe Independent Software Vendor (ISV) partner that, together with dentsu and Adobe, helps global brands accelerate customer experience transformation initiatives.

Wed, 03/15/2023

Snowflake's Data for Breakfast

Mon, 13 Mar 2023 15:03:08 +0000

Merkle is excited to be speaking at Snowflake's Data for Breakfast!

Tue, 03/14/2023