Merkle & Salesforce

As a leading global Salesforce agency partner, Merkle blends creativity and strategy with the full Salesforce technology stack to bring brands' messages to life. 

Maximize your Salesforce investments through tailored, data-driven experiences.

Merkle is renowned for its unparalleled expertise in data and identity, cross-cloud integration, and digital experience, all geared towards fostering customer intimacy and delivering clear value to brands. With two decades as a Salesforce partner, our heritage as a digital agency enriches our deep understanding of the Salesforce platform and our clients' customer needs, enabling us to offer experience-execution capabilities that set us apart from other partners.

  • 20

    years as a Salesforce Partner
  • 3,000+

    Salesforce-trained staff globally
  • 10,000+

    Salesforce certifications
  • 9

    Global Partner Advisory Board Members

How Merkle fits with Salesforce


Customer Data & Identity

We put your marketers in control of your data by leveraging our proprietary Merkury platform to uncover powerful consumer insights that inform program design and optimization. 

Messaging & Journeys

We extract value from your martech investment with our unique consumer understanding to effectively engage your audience in a truly omnichannel and personalized way. We apply our follow-the-sun model to engage global audiences 24/7 and reduce operation costs while driving increased engagement and transactions.

Connected Experience & Commerce

The difference between a successful product launch and a successful new part of your business is the work that begins once you’re live. Our team excels at continually optimizing your products, helping you get the most value out of your investment. 

Promotions & Loyalty Management

We are the only partner with the expertise to design, build, run, and optimize your program to get the most impact out of Salesforce Loyalty Management capabilities and drive the right outcomes for your consumers and your business. 

CRM & Connected Care

We believe that service and sales are an opportunity for true one-to-one relationship building to reinforce a customer’s affinity for a brand. We help clients go beyond a siloed, transactional approach to an orchestrated experience that delivers a competitive advantage.

Insights & Analytics

We ensure improvements and outcomes our team deploy have a true impact on your business. Our 1,500+ analytics experts work to provide continuous enhancement to your processes, creating a virtuous cycle that ultimately unlocks the true value of your technology investments.

 

Learn more about Merkle & Salesforce


Merkle at Connections

Join our experts at Connections 2025 to see how agentic AI can enhance the full customer journey. You’ll learn how to get more from your Salesforce investment with the right data, structure, and roadmap.

Merkle Martech Academy

Merkle offers an immersive ten-module series to help marketers connect the dots between Salesforce technologies and the everyday decisions, processes, and responsibilities that organizations demand.

Merkury

Integrated directly with Salesforce, Merkury identifies anonymous customers with a cookieless ID – enhancing customer understanding without third-party cookies. The future of identity is here and available on Salesforce AppExchange.

WHAT WE CAN DO FOR YOU

Let's talk.

Our team has the depth of expertise to take on any challenge — and we’re always ready to help. So reach out. We can’t wait to hear from you.

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