Hi, we're Merkle

We help the best companies in the world create irresistibly personal, transformative customer experiences.


Hi, we're Merkle

We help the best companies in the world create irresistibly personal, transformative customer experiences.

Hi, we're Merkle

We help the best companies in the world create irresistibly personal, transformative customer experiences.

Hi, we're Merkle

We help the best companies in the world create irresistibly personal, transformative customer experiences.

Hi, we're Merkle

We help the best companies in the world create irresistibly personal, transformative customer experiences.

Hi, we're Merkle

We help the best companies in the world create irresistibly personal, transformative customer experiences.

We’re the data-driven customer experience company.

We spend every day connecting, creating, and curating intelligent experiences fueled by a deep understanding of the customer in every moment. And as a top global player with 30+ years in the space, we dream bigger—and deliver better.

We’re the data-driven customer experience company.

We spend every day connecting, creating, and curating intelligent experiences fueled by a deep understanding of the customer in every moment. And as a top global player with 30+ years in the space, we dream bigger—and deliver better.

WHAT WE’RE ABOUT

We’re the data-driven customer experience company.

We spend every day connecting, creating, and curating intelligent experiences fueled by a deep understanding of the customer in every moment. And as a top global player with 30+ years in the space, we dream bigger—and deliver better.

WHAT WE’RE ABOUT

We’re the data-driven customer experience company.

We spend every day connecting, creating, and curating intelligent experiences fueled by a deep understanding of the customer in every moment. And as a top global player with 30+ years in the space, we dream bigger—and deliver better.

WHAT WE’RE ABOUT

We’re the data-driven customer experience company.

We spend every day connecting, creating, and curating intelligent experiences fueled by a deep understanding of the customer in every moment. And as a top global player with 30+ years in the space, we dream bigger—and deliver better.

WHAT WE’RE ABOUT

We’re the data-driven customer experience company.

We spend every day connecting, creating, and curating intelligent experiences fueled by a deep understanding of the customer in every moment. And as a top global player with 30+ years in the space, we dream bigger—and deliver better.

Our expertise runs deep.


Our expertise runs deep.

Our expertise runs deep.

Our expertise runs deep.

Our expertise runs deep.

Our expertise runs deep.

Rooted in data

Our robust data capabilities include data science, customer data management, predictive analytics, testing and optimization, and more.

Powered by technology

We’re experts in technical architecture, systems integration, cloud architecture and migrations, and machine learning/AI, and more.

Guided by strategy

We chart the course with business strategy, organizational strategy, financial modeling, roadmapping, and campaign planning.

Inspired by design

We’re fluent in design, digital UX, product and service design, rapid prototyping, and physical/in-store experience design.

We partner with the best across multiple industries.

We have deep, strategic partnerships with the world’s leading technologies — and we put the power of those partnerships to work for clients across multiple industries to drive amazing results.

We partner with the best across multiple industries.

We have deep, strategic partnerships with the world’s leading technologies — and we put the power of those partnerships to work for clients across multiple industries to drive amazing results.

We partner with the best across multiple industries.

We have deep, strategic partnerships with the world’s leading technologies — and we put the power of those partnerships to work for clients across multiple industries to drive amazing results.

We partner with the best across multiple industries.

We have deep, strategic partnerships with the world’s leading technologies — and we put the power of those partnerships to work for clients across multiple industries to drive amazing results.

We partner with the best across multiple industries.

We have deep, strategic partnerships with the world’s leading technologies — and we put the power of those partnerships to work for clients across multiple industries to drive amazing results.

We partner with the best across multiple industries.

We have deep, strategic partnerships with the world’s leading technologies — and we put the power of those partnerships to work for clients across multiple industries to drive amazing results.
woman giving presentation

Our leadership


Our leadership

Our leadership

Our leadership

Our leadership

Our leadership

Pete Stein
Pete Stein
Global President and President, Merkle Americas

In his 25-year journey in the marketing industry, Pete Stein has demonstrated a steadfast commitment to helping world-class brands deliver extraordinary customer experiences. As Global President of Merkle and dentsu’s CXM Practice, Pete leads the development and delivery of its full breadth of capabilities that drive customer experience transformation. Pete partners across regions and practice areas to shape Merkle’s brand strategy and go-to-market value proposition.

Pete is responsible for global annual revenue approaching $2 billion and a workforce spanning 16,000 employees across 30+ countries, encompassing the Americas, EMEA, and APAC. His purview comprises a broad array of CXM competencies, including technology and customer strategy, customer data management, analytics and insights, enterprise AI, commerce and content platforms, digital experience design, CRM and customer service, messaging, and loyalty and promotions.

Taking a global perspective, Pete’s rich experience is underpinned by an innate understanding of regional market dynamics. His charge within Merkle also includes serving as President of Merkle Americas, a region that contributes to over 70% of the company’s global revenue and employs more than 7,000 people. Prior to this role, he held the position of Global Lead of Experience & Commerce, establishing Merkle’s E&C practice and fronting a global team of CXM experts focused on experience and commerce technologies and services. His responsibilities included recruiting, developing, and inspiring the team to achieve sustainable performance and retain deep client relationships globally by enabling seamless shopping experiences. Under Pete’s leadership, Merkle has been recognized as a leader by Ad Age, Forrester, Gartner, The Drum, IDC, Everest Group, and others, as well as technology partners including Adobe, Google, Salesforce, Pega, and Amazon Web Services. 

Pete is a visionary steward of Merkle’s growth strategy, including M&A, and has played a pivotal role in evaluating and orchestrating the acquisition of several high-profile customer transformation and technology businesses – and steering their successful integration into the dentsu family of companies.

Passionate about fostering a unique, people-centric corporate culture, Pete is a devoted advocate for diversity, equity, and inclusion. He actively supports Merkle and dentsu’s DEI initiatives and personifies their dedication to transparency and accountability in their inclusivity goals. This commitment led Merkle to receive the Digital Revolution Award in EMEA for Diversity and Inclusion Employer of the Year in 2022.

Prior to joining Merkle in 2020, Pete served as the CEO of Huge, a global experience agency with 1,200 employees in 13 offices across the globe. Huge delivered world-class customer experience work to clients like Google, McDonalds, and P&G. Prior to that role, Pete spent more than 18 years at Razorfish, ultimately rising to global CEO of the organization. While at Razorfish, Pete expanded a base of digital offerings by creating new global capabilities in ecommerce, social, mobile, and programmatic media, delivering strong growth for clients.

Residing in New Jersey, Pete is actively involved in the advertising and digital community, having served on the Ad Council board and the Snap Client Council.  

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Pete Stein
https://www.linkedin.com/in/petestein1
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Margaret Wagner
Margaret Wagner
President, Merkle EMEA

Margaret Wagner is the regional president of Merkle and CEO of dentsu’s Customer Experience Management (CXM) Service Line across Europe, the Middle East and Africa (EMEA). She leads a business of $400 million in annual revenue and 3,500 employees across 34 offices in 14 markets. She is responsible for leading and developing a regional organisation that delivers customer experience transformation for clients as well as partnering with dentsu’s Creative and Media Service Lines on broader transformation programmes.

Previously the UK and EMEA chief growth officer, Margaret built a regional platform for sales, alliances, and marketing that is consistent and scalable. These platforms support the growth of existing and new clients on complex customer experience transformation journeys across Merkle’s media, analytics, CX and technology service lines. She led our hugely successful Alliances business with key partners including Adobe, Google, Pega and Salesforce.

Margaret is a member of the Merkle Global Executive Committee and of the Regional Executive Team of Giulio Malegori, CEO, dentsu EMEA. She joined Merkle in Europe as it launched in the UK in 2015 after serving in senior leadership roles for RAPP and Wunderman. Margaret is the executive sponsor for Merkle's Gender pillar for the Diversity, Equity and Inclusion council. 

Merkle is part of Dentsu, which provides best-in-class services and solutions in media, CXM, and creative that are designed to help clients to win, keep and grow their best customers and achieve meaningful progress for their businesses. 

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Margaret Wagner
https://www.linkedin.com/in/margaret-wagner-0714775/
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  • +16,000

    Employees globally

  • 50+

    Locations worldwide

  • 400+

    World-class clients

Woman & man talking

Our work makes headlines.


Our work makes headlines.

Our work makes headlines.

Our work makes headlines.

Our work makes headlines.

Our work makes headlines.

We're in good company.

We’re part of the dentsu network of brands, and we collaborate seamlessly across the network to bring clients the right solutions from the best of all disciplines.

We're in good company.

We’re part of the dentsu network of brands, and we collaborate seamlessly across the network to bring clients the right solutions from the best of all disciplines.

We're in good company.

We’re part of the dentsu network of brands, and we collaborate seamlessly across the network to bring clients the right solutions from the best of all disciplines.

We're in good company.

We’re part of the dentsu network of brands, and we collaborate seamlessly across the network to bring clients the right solutions from the best of all disciplines.

We're in good company.

We’re part of the dentsu network of brands, and we collaborate seamlessly across the network to bring clients the right solutions from the best of all disciplines.

We're in good company.

We’re part of the dentsu network of brands, and we collaborate seamlessly across the network to bring clients the right solutions from the best of all disciplines.
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