We'd like to use cookies on your device. You can accept our recommended cookies or customize your settings for better functionality.
We'd like to use cookies on your device. You can accept our recommended cookies or customize your settings for better functionality.
×

Data Solutions

The data behind people is key to engaging them
100
Data partners
10,000 %
Attributes
100 %
Coverage of the US population
100
Leading marketers hooked on our data

In an age when people expect more personalized experiences than ever, your brand needs to know as much as possible about the people you are targeting. To do that, you need a strong dataset to inform segmentation, decisioning, and creative so you can deliver the right message to the right person at precisely the right moment. Integrating a person-level dataset with the ability to understand what makes a person unique yields serious predictive power.

We help you use the known to predict the unknown so you can foster engagement earlier in the buyer consideration cycle. Because our data is person based, we integrate our products into your marketing database and CRM programs. Our data solutions inform your analytics, segmentation, and activation spanning addressable channels like email, direct mail, and digital.

 

Our Clients

Dell
AARP

Our Team

VP - MarTech & Digital Transformation, Merkle Sokrati
Product Manager
Senior Program Manager