Scaling-Up: Designing Tomorrow’s Experiences Today


Scaling-Up: Designing Tomorrow’s Experiences Today

2023 CX Imperatives

Scaling-Up: Designing Tomorrow’s Experiences Today

2023 CX Imperatives

Scaling-Up: Designing Tomorrow’s Experiences Today

2023 CX Imperatives

Scaling-Up: Designing Tomorrow’s Experiences Today

To meet the expectations of today’s consumers, you need to start asking the big questions. How do you want your customers to feel? How can you make their lives better? And how can you grow your interactions into relationships?

The 2023 Customer Experience Imperatives will help you navigate the current marketing landscape by looking at your whole organization, evaluating your existing technology and data assets, and changing how you think about commerce.

We’ll also explore how to combat headwinds like residual pandemic effects, economic uncertainty, and privacy regulations, which are all raising the stakes on decision-making and investments.

Future-proof your organization

Bridge people and technology under a shared vision for customer experience. How can your CX tech stack and the people who build it work together cross-functionally?

Future-proof your organization

Bridge people and technology under a shared vision for customer experience. How can your CX tech stack and the people who build it work together cross-functionally?

IMPERATIVE 01

Future-proof your organization

Bridge people and technology under a shared vision for customer experience. How can your CX tech stack and the people who build it work together cross-functionally?

IMPERATIVE 01

Future-proof your organization

Bridge people and technology under a shared vision for customer experience. How can your CX tech stack and the people who build it work together cross-functionally?

IMPERATIVE 01

Future-proof your organization

Bridge people and technology under a shared vision for customer experience. How can your CX tech stack and the people who build it work together cross-functionally?

Reimagine your existing data and tech

Create consistent, personalized experiences by taking a closer look at your data strategy and resources. What is the most efficient way to achieve your vision? It doesn’t always require more procurement.

Reimagine your existing data and tech

Create consistent, personalized experiences by taking a closer look at your data strategy and resources. What is the most efficient way to achieve your vision? It doesn’t always require more procurement.

IMPERATIVE 02

Reimagine your existing data and tech

Create consistent, personalized experiences by taking a closer look at your data strategy and resources. What is the most efficient way to achieve your vision? It doesn’t always require more procurement.

IMPERATIVE 02

Reimagine your existing data and tech

Create consistent, personalized experiences by taking a closer look at your data strategy and resources. What is the most efficient way to achieve your vision? It doesn’t always require more procurement.

IMPERATIVE 02

Reimagine your existing data and tech

Create consistent, personalized experiences by taking a closer look at your data strategy and resources. What is the most efficient way to achieve your vision? It doesn’t always require more procurement.

Make every experience a path to commerce

CX transformation is a journey, and innovation needs to be a part of every step. What kinds of interactions can be reimagined as commerce transactions?

Make every experience a path to commerce

CX transformation is a journey, and innovation needs to be a part of every step. What kinds of interactions can be reimagined as commerce transactions?

IMPERATIVE 03

Make every experience a path to commerce

CX transformation is a journey, and innovation needs to be a part of every step. What kinds of interactions can be reimagined as commerce transactions?

IMPERATIVE 03

Make every experience a path to commerce

CX transformation is a journey, and innovation needs to be a part of every step. What kinds of interactions can be reimagined as commerce transactions?

IMPERATIVE 03

Make every experience a path to commerce

CX transformation is a journey, and innovation needs to be a part of every step. What kinds of interactions can be reimagined as commerce transactions?

Past Editions


Past Editions

Past Editions

Past Editions

Past Editions

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2022 CX Imperatives cover 2022
2021 CX Imperatives logo 2021
2020 CX Imperatives cover 2020
2019 Marketing Imperatives cover 2019
2017 Marketing Imperatives cover 2017