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Responding to COVID-19 – What to do and when to do it

Original Presentation Date

May 26, 2020

Key Takeaways

  • How to build a strategic roadmap
  • Tools to inform and activate a recovery strategy. See our COVID-19 Market Dashboards for additional information.
  • Market by market communication strategy frameworks

 

Detailed Overview

Hear from Merkle’s Chief Strategy Officer, Matt Naeger, as he guides viewers through consideration points for navigating and successfully emerging from the current crises. Topics addressed include how to build a strategic roadmap with learning agenda, tools to help inform and activate on a recovery strategy, and a framework for building your market by market communication strategy.

 

Presenters

Matt Naeger

Chief Strategy Officer, Americas, Merkle