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The 2023 B2B Superpowers Index
Digital Marketing Report: Q1 2015
The first quarter of 2015 saw Google’s click growth continue to slow as well as Firefox's default browser change and its effect on Yahoo's share of traffic. DOWNLOAD REPORT »
GA Supports 5 Dimensions in Custom Reports
Want to have more than two dimensions in a custom report but you can’t? Now it's possible to have up to 5 in Google Analytics.
Currency Conversion from AdWords to Google Analytics
Are you running AdWords campaigns for different countries from multiple accounts with different currencies? GA now automatically converts the AdWords data into the GA currency.
Digital Marketing Report: Q4 2014
The fourth quarter of 2014 saw a strong start and finish to the holiday shopping season with retailers ultimately seeing 20% higher revenue from paid search.
Mastering Global B2B Data Sourcing for Superior Marketing Outcomes
Companies looking to launch or improve their Customer Relationship Marketing activities in international markets must begin with improving, completing, and expanding their customer data assets.
The Future of Personalized Health Marketing
With patients and physicians more digitally engaged than ever, it is time for pharmaceutical marketers to leverage the data, channels, and insights to enhance communication, audience reach, and engagement.
5 Tips for High Performance Responsive Design
Responsive design is a priority on many roadmaps. The user experience benefits, SEO benefits and centralized site management are all producing consistently positive results. Yet concerns over site speed performance continue to be raised.
Digital Marketing Report: Q3 2014
The third quarter of 2014 saw continued growth in paid search spending, as Google saw a 27% increase and Bing saw a 24% increase in ad spend over last year. DOWNLOAD REPORT »