Brands today face the pressure of producing and delivering more content faster than ever before to serve the increasing number of channels, diverse audiences, and various touchpoints.
With budgets tightening due to economic uncertainty, increasing resources is often not an option.
A well-optimized content supply chain enables marketers to streamline processes, save time and meet growing content demands. However, implementing an effective content supply chain can be challenging—from building a strong business case to securing team buy-in.
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495 mins
per day spent by the US population consuming digital media
-
7 out 10
say that relevant content delivered at the right time and place boosts their trust with a brand
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40%
of revenue driven by personalisation in companies that see above average growth
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-
495 mins
per day spent by the US population consuming digital media
-
7 out 10
say that relevant content delivered at the right time and place boosts their trust with a brand
-
40%
of revenue driven by personalisation in companies that see above average growth
-
Get in touch
Thomas Walter
Chief Solutions Officer, EMEA
Ellie Ratcliff
Director, Adobe Partnership, EMEA
