See why we are recognized for connecting marketing to customer experience, e-commerce, and technology. Across eight of the top vendors for data management, analytics, and strategy, Merkle received the highest possible scores in many criteria, including:

In our experience economy, smart brands have prioritized big investments in analytics to power new insights on customer preferences, behavior, and intent.

Search is competitive - and that's especially true if your brand is both a retailer and a wholesaler. Learn some helpful strategies for adapting your SEM campaigns to reduce self-competition and stand out in the crowd.

To stay compliant with continually changing privacy laws worldwide and consumer demand for organizations to respect their preferences and privacy, organizations must design and implement an effective solution that takes consumer privacy into account.

The holiday season that was once a weeks-long sprint has become a marathon for brands that spans all of Q4.