- Paul Lynch
- Experience & Commerce Practice Lead, United Kingdom & Ireland
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Paul leads a UK&I Experience & Commerce practice comprising more than 800 experts from Merkle’s UK CX practice and service centres in Bulgaria and India. The practice leverages the power of Merkle’s CXM offering across data, analytics, martech, media and strategy & transformation to support consumer and B2B brands in delivering on their customers’ continuously evolving expectations.
Paul has over 20 years of experience in digital technology and transformation and drives a hands-on approach with customers, providing insight and thought leadership as the market changes.
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- Paul Lynch
- https://www.linkedin.com/in/paulalynch/
We power always-on, 360 commerce ecosystems for leading brands globally. And we’re known for helping brands grow across search commerce, social commerce, all major eCommerce marketplaces, as well as digital wholesale and B2B2C / eRetail. Services include channel strategy, product and content feed management, merchandising strategy, competitive intelligence and digital shelf analytics.