Social Media Marketing - Page 5

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2018 Merkle Digital Bowl Released

Authored by: Jamie Schleicher |
Published on: Feb 05, 2018

Download the 2018 Merkle Digital Bowl for in-depth insights on how well Super Bowl television advertisers made the most of their investments with digital optimization.

Topic: Social Media Marketing | Programmatic Media & Display | Search Engine Marketing | Search Engine Optimization | All Performance Media

Merkle Q4 2017 Digital Marketing Report Released

Authored by: Mark Ballard, Andy Taylor |
Published on: Jan 25, 2018

Today, we are pleased to announce the release of the Q4 2017 Merkle Digital Marketing Report for download.

Merkle Q2 2017 Digital Marketing Report Released

Authored by: Mark Ballard, Andy Taylor |
Published on: Jul 18, 2017

We are happy to announce today's release of the Q2 2017 Merkle DIgital Marketing Report featuring over 50 in-depth charts and analyses on paid search, SEO, display advertising, paid social, and more.

Topic: Social Media Marketing | Programmatic Media & Display | Shopping & Feeds | Search Engine Marketing | Search Engine Optimization

What to Know About Facebook's 2017 Ad Updates

Authored by: Sean McGoey - ARCHIVE |
Published on: May 16, 2017

Facebook continues to see explosive growth in its advertising business, as the Merkle Digital Marketing Report showed 71% Y/Y Facebook ad spend increase and eMarketer projected that the platform will account for nearly 40 percent of U.S. display ad revenue in 2017.

Topic: Social Media Marketing | Programmatic Media & Display

Merkle Q1 2017 Digital Marketing Report Released

Authored by: Andy Taylor, Mark Ballard |
Published on: Apr 25, 2017

Today we are pleased to announce the release of the Q1 2017 Merkle Digital Marketing Report for download. The report includes in-depth stats and analyses on paid search, SEO, display advertising, paid social, and more.

Topic: Social Media Marketing | Programmatic Media & Display | Shopping & Feeds | Search Engine Marketing | Search Engine Optimization

What Super Bowl Social Media Success Looks Like

Authored by: George Kamide - ARCHIVE |
Published on: Feb 03, 2017

Social media success for Super Bowl advertisers boils down to how well brands take advantage of three fundamental aspects of social media: engagement, conversation, and content.

Topic: Social Media Marketing | All Performance Media

Five Ways to use Digital Media to Spread Super Bowl Campaign Messaging across the Web

Authored by: Teka Phan |
Published on: Feb 03, 2017

Super Bowl advertisers need to be deploying a strong mix of digital media marketing, including display, video, and paid social efforts, to supplement television ad investments. Here are five key digital media areas that brands should focus on.

Topic: Social Media Marketing | Programmatic Media & Display | All Performance Media

Merkle Q4 2016 Digital Marketing Report Released

Authored by: Andy Taylor, Mark Ballard |
Published on: Jan 24, 2017

We are excited today to release the Q4 2016 Merkle Digital Marketing Report for download. For more than five years this quarterly report has highlighted the biggest trends impacting advertisers and platforms across several digital marketing channels, including paid search, organic search, comparison shopping engines, display advertising, and paid social media advertising.