Mobile

Latest Posts

Firebase StreamView: Real-Time Reporting for the Masses

Authored by: Charlie Billingham |
Published on: May 09, 2019

Being able to see your analytics data in real-time can be invaluable. In this blog we’ll walk through Firebase’s StreamView report, giving you the ability to gain immediate insight into your users' in-app behaviour.

Topic: Data and Analytics | Mobile

Post Prime Day, Amazon Sustains Increased Paid Search Advertising Efforts

Authored by: Gaia Read |
Published on: Jul 24, 2017

Amazon recently expanded its Google text ad efforts ahead of Prime Day, and appears to be remaining more aggressive than prior to the big sales holiday.

Topic: Digital Marketing Channels | Paid Search | Mobile | Retail

Merkle Q2 2017 Digital Marketing Report Released

Authored by: Mark Ballard, Andy Taylor |
Published on: Jul 19, 2017

We are happy to announce today's release of the Q2 2017 Merkle DIgital Marketing Report featuring over 50 in-depth charts and analyses on paid search, SEO, display advertising, paid social, and more.

Merkle Q1 2017 Digital Marketing Report Released

Authored by: Andy Taylor, Mark Ballard |
Published on: Apr 25, 2017

Today we are pleased to announce the release of the Q1 2017 Merkle Digital Marketing Report for download. The report includes in-depth stats and analyses on paid search, SEO, display advertising, paid social, and more.

“Near Me” – The Rise Of Location Based Searches

Authored by: Laura Gleadhill |
Published on: Mar 07, 2017

With the ongoing rise of mobile searches and “micro-moments”, we find searches including the term “near me” are becoming more and more commonplace. According to Google, every month people visit 1.5 billion destinations related to a search. Here, I provide some insights into these searches and top tips for optimising your account to deal with them.

Topic: SEO | Paid Search | Mobile

Merkle Q4 2016 Digital Marketing Report Released

Authored by: Andy Taylor, Mark Ballard |
Published on: Jan 24, 2017

We are excited today to release the Q4 2016 Merkle Digital Marketing Report for download. For more than five years this quarterly report has highlighted the biggest trends impacting advertisers and platforms across several digital marketing channels, including paid search, organic search, comparison shopping engines, display advertising, and paid social media advertising.