What is CXM On Demand?
CXM On Demand is a service that integrates cloud technology into a brand’s CXM ecosystem to enable agile, flexible, and real time Customer Experience Management, something not previously possible on legacy tech. Whether it be a pandemic, cost-of-living crisis, or turbulence in geopolitics, brands must adapt more than ever in order to meet customer expectations, and CXM On Demand is Merkle’s proposition to help brands stay on top of ever-evolving consumer demands whilst optimising operations and cost.
Merkle’s CXM On Demand package will give brands the ability to use real-time data to optimise, support, and deliver valuable and consistent customer experiences across all channels. The services’ fundamental purpose is to enable brands to run adaptive, in the moment multi-channel CX campaigns, alongside wider commitments to data analytics and digital transformation.
Key Benefits
- Rapid implementation model
- React fast adding or removing functionality based on what you need and when
- Scales as your requirements change
- Pay only for what you use – no long fixed term SW / HW commitments
- Test and learn from new initiatives in a nimble and agile manner to gain competitive advantage
A flexible and scalable platform to deliver Customer Experience Management with agility
Enable better data led decisions and delivery of consistent experiences across all channels
A solution that is modular and scalable
Deliver great customer experiences boosting brand loyalty, revenues and profitability
