Nonprofits today face significant challenges in providing a world-class experience to their valued constituents. Fraught with organizational silos in their programs and services, nonprofits find themselves with a limited understanding of their constituents. Who are they? How do they engage with nonprofits?
Marketing is rapidly evolving towards a common goal of delivering highly personalized customer experiences in the moment, and marketers need to strongly evaluate identity resolution capabilities as a core asset required to achieve these goals.
Looking to upgrade your marketing platforms for a better your donors' experience? To make an informed decision, you must first understand the three major components of a technology stack and how they are used in the nonprofit space.
We're glad you're here. Based on where you appear to be visiting from, there might be an even more
relevant part of the Merkle website for you. Check out all of
our location and language options now,
or close this window to keep browsing.