Key Takeaways
Detailed Overview
This year’s holiday season will look different, but that doesn’t mean marketers can’t be successful. When utilizing new customer data, retail marketers can expand and activate new audiences by refining your media strategy with analytics. It's time to reconfigure your promotions and loyalty campaigns with localized strategies that meet customers' changing expectations.
In this live panel discussion, you'll hear from retail experts in loyalty, digital experience analytics, and performance media about the current landscape and how to be successful this holiday season.
