Melissa Reilly | Published on: Apr 27, 2021
After an unusual holiday season, consumers kicked off 2021 with continued interest in e-commerce. The COVID-19 vaccine distribution accelerated, and two separate stimulus checks gave Americans a short-term influx in their disposable income. The prospect of traveling again became more promising as well.
Janine Flaccavento | Published on: Mar 01, 2021
In recent years, we’ve seen a rise in retail media networks (RMNs) that allow the retailer’s vendors and suppliers to reach their customers in a commerce moment. However, there is additional opportunity for RMNs to partner with non-endemic (NE) advertisers, which can result in significant gains for both parties.
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