Merkle announced the launch of an innovative solution to enhance its longstanding partnership with Tealium. Merkury™, Merkle’s industry-leading identity resolution platform, will be integrated into the Tealium customer data platform.
First-of-its-kind tool combines granular data to reveal the true impact of inflation and create better customer experiences
Merkle announces the appointment of Robert Bushey as EMEA chief sales officer.
Merkle, dentsu’s leading technology-enabled, data-driven customer experience management (CXM) company, today announced that its global B2B marketing organization, Merkle B2B, was the top-ranked agency network in the B2B Marketing US Agencies Benchmarking Report 2022.
Riccio succeeds Zhengda “Z” Shen, who is retiring after 22 years with Merkle, five years with dentsu.
Initiative expands the dentsu agency’s leadership team and bolsters its global commerce and customer experience capabilities
Dentsu International has been appointed by Lenovo, a leading global technology company, as its paid media partner for its Asia Pacific markets.
Merkle announced it has achieved Select Tier Partner status with data cloud company, Snowflake. The achievement comes as Merkle expands its partnership to provide Snowflake clients complimentary access to DataSource, its foundational people-based data set spanning demographic, financial, real estate, lifestyle, automotive, and select transactional categories.
