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Make Every Experience a Path to Commerce

Mark your calendar

Apr 12, 2023
11:00 AM EST

Key Takeaways

In this webinar, we’ll cover:

  • Why you should place commerce at the center of your CX transformation
  • How a flexible approach to commerce helps you weather unforeseen changes to your business
  • Why you must nail the foundational aspects of your commerce before innovating
  • Why every moment with your customers must be in service of commerce, even if the moment itself doesn’t involve a purchase

Detailed Overview

Brands can't undergo CX transformation without transforming commerce. Starting at the foundational level, Commerce must be integrated with the strategy, resources, and departments that support CX.

Part 3 of the 3-part webinar series: Register for the webinar here!

Presenters

Chris Hogue

Head of Strategy and Product, CX & Commerce, Merkle

Samantha Mansfield

Head of Commerce Strategy, Merkle