Key Takeaways
- What to expect during peak 2020 – Embracing the unknown & emerging trends
- How verticals differ though peak split by Beauty, Fashion, FMCG, Home & Electronics
- In-channel recommendations & opportunities
- Case studies from brands “doing it right”
Detailed Overview
After diving into the road to peak, we now need to consider this year’s volatility. This presents new strategic opportunities for automation and cross-channel alignment in order to capture fluctuating consumer demands and emerging trends. Opportunities exist for retailers well past Christmas, with rising chatter over “Q5” as well as new events and trends to align to changing consumer behaviours. In this webinar we will explore how retailers can best adapt as these shifts in demand occur, how having an agile strategy can benefit brands and how different verticals are expected to shift as we move through Q4 and beyond.
