Key Takeaways
This webinar focused on the broad marketing opportunity that connected CRM presents to the financial services and insurance industries and how it's being fueled by the emerging trends in the digitization of media. It also provided context for how these new trends will change the core competencies, strategies and infrastructure required to compete in this new era.
Detailed Overview
Merkle's John Lee and Jon Kaplan, Managing Director, US Sales for Google, hosted a complimentary webinar on Thursday, November 8, 2012 focused on the "Emerging Trends in the Digital Landscape."
This webinar has been archived and can be accessed any time on demand.