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Offline to online media: Taking a customer-first approach to integrated media
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Intelligent Experiences: A recipe for next-generation loyalty
Why connected experiences are the future of Commerce
Cannes Lions 2022 - Our industry needs to open-up to creatives with disability
Disabled people are 28.6% less likely to be in employment than non-disabled people (LFS). We have seen first-hand that access to disabled talent is extremely limited, and for disabled talent, access to working in our industry is full of barriers.
Cannes Lions 2022 - Constant evolution: how can brands use creativity to keep up with changing consumer needs?
Expectations are high... and on the rise.
Merkle reveals senior team for UK experience practice
Dentsu-owned agency Merkle has revealed the leadership team for its new UK Experience & Commerce (E&C) practice, spearheaded by the UK lead Paul Lynch.
Merkle Announces Experience & Commerce Leadership Team in the UK
Merkle, dentsu’s leading technology-enabled, data-driven customer experience management (CXM) company, today unveils the leadership team of its recently launched UK Experience & Commerce (E&C) practice, spearheaded by the UK E&C lead, Paul Lynch.
Why Primark’s decision to go digital could damage customer experiences - and how it can be avoided
Budget fashion chain Primark is finally embracing multichannel retail with a trial of a click-and-collect programme. But there are fears it could backfire and harm customer experiences. How can this be avoided?
Me in Merkle - Lucy Wright
Me In Merkle is a series of interviews that showcase the incredible individuals who make Merkle a unique and diverse place to work. This week we chatted to Lucy Wright, junior associate- paid social, at Merkle. 1. Tell us about yourself. Where did you grow up and where do you live now?
