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Blog

Latest Posts

Defining a Path to a Headless Architecture

Headless architecture is that new shiny object that everyone is talking about, and you want it. On the surface it just makes sense to move to a headless, API-driven architecture that allows you to have a more consistent and streamlined omnichannel customer experience.
Topic: Adobe

Incorporating Singles’ Day Into Your Email Content Calendar

Every B2C marketer has Black Friday and Cyber Monday circled on their calendar. But before those comes a lesser-known holiday – called Singles' Day – that you may want to consider adding to your holiday strategy. What is Singles’ Day?

What's Holding Brands Back from Personalization?

For most marketers, harnessing the ability to personalize all marketing efforts across every channel is the holy grail that they’re striving for.

I Am Merkle: Erin Kelsh

I Am Merkle is our interview series led by Merkle’s DEI team to showcase the individuals who make Merkle a diverse and unique place to work.
Topic: About Us

I Am Merkle: Anuradha Manna

This month, our I Am Merkle interview series from Merkle’s DEI team is featuring associates working with WiL – and more specifically with the Pinkishe Foundation partnership.
Topic: About Us