Watch Out Google Shopping Advertisers, Here Comes Google Express
Advertisers find Google Express impression share in Google Shopping auctions is growing.
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Merkle Q2 2018 Digital Marketing Report Released
Today we are pleased to announce the release of the Q2 2018 Digital Marketing Report for download. As always, the report includes key trends and analyses on the most important developments taking shape across Google, Facebook, Amazon, and more.
Amazon Reappears in Google Shopping Results After Brief Exit
Amazon is once again participating in Google Shopping in the United States.
Amazon Rolls Out Fees for Lightning Deals Ahead of Prime Day 2018
Amazon recently introduced fees for participation in Lightning Deals. Read on to learn about the set-up and considerations to keep in mind.
Amazon Abruptly Shuts Down Google Shopping Program
After a year and a half of competing in Google Shopping auctions, Amazon suddenly stopped bidding on Google’s Product Listing Ad (PLA) format last week.
Merkle Q1 2018 Digital Marketing Report Released
We are excited to announce that the Q1 2018 Merkle Digital Marketing Report is now available for download.
Merkle Q4 2017 Digital Marketing Report Released
Today, we are pleased to announce the release of the Q4 2017 Merkle Digital Marketing Report for download.
Implications of Google’s Move to Sunset the Multichannel Ad Format
What should advertisers do in the wake of Google's decision to eliminate the multichannel ad format?
