Don Sklenka | Published on: Nov 09, 2022
Dynamic creative optimization (DCO) is a powerful tool, but it can be tough to get started. Read our five tips for successfully wading into this technology that builds better customer experiences at scale.
Andreah McCartney, Gaia Read | Published on: Jan 03, 2022
Merkle’s Gaia Read and Andreah McCartney embarked on a journey in 2021 to create a podcast that would educate and excite listeners about the ins and outs of digital marketing. One year, 27 episodes, and 34 guests later, they’re excited to share what they’ve learned, how the show has helped them grow as marketers, and what listeners can look forward to in 2022.
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