Key Takeaways
- Discover a planning-based framework for designing people-based digital experiences
- Learn the critical difference between traditional experience design and designing an experience for a known customer
- Understand how to use experiences to increase engagement, customer satisfaction, conversions and sales
- Hear how real-world examples are meeting the needs of today's consumer
Detailed Overview
Leveraging the right data and technology unlocks amazing power for today's marketers. In our live webinar, we'll explore how to get the most out of these tools to enable personal and exceptional customer experiences. Join Merkle and Adobe as they share how to define and create personal site experiences based on data, insights, customer and business needs.
