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LinkedIn's I Heart ABM

September 10 | Virtual

Event Details

In B2B, now more than ever, it's critical to engage high-value accounts and identify new opportunities. Marketers who adopt an account-first approach are more agile and budget-efficient by focusing on aligning sales and marketing, targeting high-quality audiences, and tracking ROI.

LinkedIn's I Heart ABM will take an in-depth look into Account-Based Marketing (ABM) on LinkedIn and beyond in this digital-first environment. Topics to be discussed include:

  • Foundations to a Successful ABM Strategy
  • A Conversation with NYTImes Best Seller Priya Parker
  • Winning Plays

Register today!

Time to meet? If you would like to schedule time with Izzie to further discuss your ABM strategy, request a meeting.

Our Sessions

Location: Virtual
Date/Time: 12:05pm, September 10

This session will discuss:

  • What is ABM? 
  • Why should an organization consider ABM as a strategy or tactic?
  • What's changing about ABM in the current global environment? 
  • Why is an ecosystem of technology or data providers important to growing ABM at your org? 
Speaker:
Izzie Rivers

Izzie Rivers

Global Chief Strategy Officer