Social Media Marketing - Page 4

Latest Posts

This Year's Digital Bowl Top Performers

Authored by: Dalton Dorné, George Kamide |
Published on: Feb 06, 2018

In this video we’re going to talk about 2018 Digital Bowl advertisers, and who won the real game. The reason we started doing this is it’s no secret that there’s a huge investment made on behalf of advertisers around the Super Bowl – from their media buy to their creative development – but if you don’t support that with your digital channels, you can leave opportunity on the table.

Topic: Digital Marketing Channels

2018 Merkle Digital Bowl Released

Authored by: Jamie Schleicher |
Published on: Feb 05, 2018

Download the 2018 Merkle Digital Bowl for in-depth insights on how well Super Bowl television advertisers made the most of their investments with digital optimization.

Topic: Digital Marketing Channels | Paid Search | SEO | Display | Social

Merkle Q4 2017 Digital Marketing Report Released

Authored by: Mark Ballard, Andy Taylor |
Published on: Jan 25, 2018

Today, we are pleased to announce the release of the Q4 2017 Merkle Digital Marketing Report for download.

Merkle Q2 2017 Digital Marketing Report Released

Authored by: Mark Ballard, Andy Taylor |
Published on: Jul 18, 2017

We are happy to announce today's release of the Q2 2017 Merkle DIgital Marketing Report featuring over 50 in-depth charts and analyses on paid search, SEO, display advertising, paid social, and more.

What to Know About Facebook's 2017 Ad Updates

Authored by: Sean McGoey - ARCHIVE |
Published on: May 16, 2017

Facebook continues to see explosive growth in its advertising business, as the Merkle Digital Marketing Report showed 71% Y/Y Facebook ad spend increase and eMarketer projected that the platform will account for nearly 40 percent of U.S. display ad revenue in 2017.

Topic: Digital Marketing Channels | Display | Social

Merkle Q1 2017 Digital Marketing Report Released

Authored by: Andy Taylor, Mark Ballard |
Published on: Apr 25, 2017

Today we are pleased to announce the release of the Q1 2017 Merkle Digital Marketing Report for download. The report includes in-depth stats and analyses on paid search, SEO, display advertising, paid social, and more.

What Super Bowl Social Media Success Looks Like

Authored by: George Kamide - ARCHIVE |
Published on: Feb 03, 2017

Social media success for Super Bowl advertisers boils down to how well brands take advantage of three fundamental aspects of social media: engagement, conversation, and content.

Topic: Digital Marketing Channels | Social

Five Ways to use Digital Media to Spread Super Bowl Campaign Messaging across the Web

Authored by: Teka Phan |
Published on: Feb 03, 2017

Super Bowl advertisers need to be deploying a strong mix of digital media marketing, including display, video, and paid social efforts, to supplement television ad investments. Here are five key digital media areas that brands should focus on.

Topic: Digital Marketing Channels | Display | Social | Video