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Why Hybrid Customer Experiences are Driving the Holiday 2022 Season

Original Presentation Date

Jun 14, 2022

Key Takeaways

Attendees will leave with a better understanding and actionable tips around:

  • The biggest trends and challenges this holiday season
  • Where brands should prioritize their effort
  • How to stand out in their customer experiences

Detailed Overview

Holiday 2020 was the year of ecommerce explosion. In 2021, it was the brick-and-mortar resurgence. For 2022, the theme propelling the holiday season will be merging digital and physical experiences. In this webinar, our retail and customer experience experts will be joined by a well-known brand to discuss why hybrid experiences, payment and delivery options, and messaging will be key this season and how to employ strategies that will help you stand out to consumers.

Presenters

Nabanita Choudhury

Head of eCommerce, Nespresso USA

Anne-Marie Schaffer

EVP, GM, Retail & Consumer Goods, Merkle

Chris Hogue

Head of Strategy and Product, CX & Commerce, Merkle