What Will Paid Media Look Like In 2021?
As the travel and entertainment industries begin to pick up after taking a hit in 2020, and advertisers aim to get ahead of their competitors, we predict Q2’s media trends, such as:
- Retailers’ adoption of buy now, pay later
- Short-form video proliferation
- The rise of alternative social media apps
- How iOs14 and the deprecation of cookies will affect media
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