SEO - Associate Digital Marketing
Location: Pune, MH.
Company Description:
Merkle Sokrati offers an exciting career in Interactive Marketing and SEO industry while providing and promoting freedom to implement new ideas and do new things constantly. We ensure a fun-filled yet professional and transparent work environment, that enables you to deliver best in class search marketing solutions to our clients.
Job Description:
- Set-up new Organic Search Optimization campaigns
- Development, design, and implementation of multiple Interactive SEO/ASO/YouTube SEO plans and strategies
- Content development and optimization
- Write compelling and high-quality website content, including blog posts and page descriptions
- Search engine optimization (SEO) planning and account management
- Set measurable goals/KPIs that demonstrate improvement in the marketing efforts
- Monitor daily performance metrics to understand SEO strategy performance
- Efficiently communicate with other marketing professionals to align goals & set appropriate KPIs
- Research & develop keywords and recommend copy for optimizing organic search campaigns on the major search engines
- Oversee SEO program implementation from pre-launch deliverables through performance reporting
- Analyze and review client website traffic metrics, rankings, and impact on the business revenue
- Research and recommend new SEO/ASO/YouTube SEO strategies, Internet marketing and advertising technologies, and current Internet trends (Web 2.0)
- Research and analyze competitor advertising links
- Create and execute link building strategy
- Quality check and proof reading
- Client interaction and reporting
Qualifications:
- Excellent written and verbal communication skills
- 6 months - 2 years of experience.
- Should have interest in new learning & initiatives
- Must have liking for Marketing and Business Development
- Understanding of search engine algorithms and ranking methods
- Experience with SEO industry tools, such as Google Analytics, Adobe Analytics, Google Search Console, SEMRush, etc.
- Knowledge of keyword research and data mining tools, like – Google Adwords, Tubebuddy, Ahrefs etc.
- Knowledge of technical tools i.e. required in SEO, like – Screaming Frog, GTMetrix, Site Speed Insights etc.
- Comfortable analyzing high volumes of data daily
- Familiarity with WordPress or other content management systems
- Should have Analytical and Process oriented approach
- Have a creative bend of mind for new work experiments
- Strong understanding of Internet and Web technologies and web-based programming languages like – HTML, CSS, JS etc.
- Should be comfortable with word documents, presentations & excel sheets
- Should be able to work independently as well as part of a team
- Excellent internet surfing knowledge
- Will be expected to take active participations in team level activities & training programs
- Proactiveness and ownership is a must
Additional Information:
- CTC offered for the role : 3.02 LPA ( 2.6 LPA fixed)
- CTC is fixed for the role
More Information:
Students & Recent Graduates: Start your career at Merkle and get on the path to success. Experienced Hires: Leverage your expertise, challenge the status quo and grow your career at Merkle.