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Alliance Growth Officer - Google

Location: New York, NY.
Company Description:

Merkle is a leading technology-enabled, data-driven customer experience management (CXM) company. For over 30 years, Fortune 1,000 companies and leading nonprofit organizations have partnered with us to build and maximize the value of their customer portfolios. We work with world-class brands to build and execute customer-centric business strategies. With more than 12,000 smart, dedicated people in more than 50 offices around the world, we are still growing at a rate that outpaces the market, with 2019 net revenue of $1.1 billion.

Job Description:

The purpose of this role is to establish and operate the Google growth team, defining the Alliance growth strategy for our Google partner. Establish and strengthen relationships with client C-Level executives, business and technical buyers, and key project stakeholders vital to the success of an opportunity. Network with industry leaders, alliance partners, industry vendors and competitors, and participate in industry forums. Manage a team of Alliance Sales Leads to generate demand and deliver on annual target.

Key Responsibilities

  • Collaborates with the Global Practice Lead to develop the annual business plan for the Merkle / Google Alliance.
  • Manages the Google alliance to higher levels of maturity across the Merkle Alliance Partner framework: Sales, Marketing, and Joint Initiatives.
  • Manages the Google Alliance team to meet team revenue objectives and balanced scorecard goals.
  • Manages lead flow and coordinates closely with Merkle sales, Google sales, and Client Partners.
  • Cross-functionally lead various internal teams in identifying, developing and closing new business. Works with / through internal teams to develop alliance partner offerings and go-to-market strategy.
  • Manages the Google Power Map and advance Merkle’s thesis into the Google executive team.
  • Manages CXO level relationships with strong business acumen and customer relationship management skills.​


  • Positions Merkle as a leader in the Google partner ecosystem with access to senior Google Sales Leadership.
  • Achieves alliance metric targets across pipeline, sales (TCV, ACV), win rate, and in-year revenue.
  • Manages and operates within assigned budget.

Key Skills and Experience

  • >10 years consultative or alliance sales experience.
  • Experience in Merkle and/or related services firms.
  • Domain knowledge in marketing technology and ad technology.
  • Knowledge and understanding of digital agency marketplace.
  • Significant business relationships with senior client executives.
  • Experienced in executing partner go-to-market programs, messaging and delivery for Global audiences including a track record of exceeding revenue quota and new customer adoption goals.
  • Develop strong internal relationships within their respective Growth, Vertical, and Business Units across Merkle.
Additional Information:

The anticipated salary range for this position is $235,500-363,500. Salary is based on a wide range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography. Additionally, this position is eligible for discretionary bonus compensation. The company’s bonus compensation plan is subject to change. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit https://dentsubenefitsplus.com/  


About dentsu international

Part of Dentsu Group, Dentsu International is a network designed for what’s next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. Dentsu delivers people-focused solutions and services to drive better business and societal outcomes. This is delivered through five global leadership brands - Carat, Dentsu Creative, dentsu X, iProspect and Merkle, each with deep specialisms.

Dentsu International’s radically collaborative team of diverse creators unifies people, clients and capabilities through horizontal creativity to help clients create culture, change society, and invent the future.

Powered by 100% renewable energy, Dentsu International operates in over 145 markets worldwide with more than 46,000 dedicated specialists, and partners with 95 of the top 100 global advertisers.

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact [email protected] if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying. 

More Information:

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