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Digital Marketing Workflow Solution Specialist

Location: Zürich, ZH.
Company Description:

We Dream. We Do. We Deliver.


As a full-service, data-driven customer experience transformation agency, we partner with Top 500 companies in the DACH region and in Eastern Europe. Originally from Switzerland, Merkle DACH was created out of a merger Namics and Isobar - two leading full-service digital agencies.


Our 1200+ digital enthusiasts are innovating the way brands are built, through providing expertise in Digital Transformation strategy, MarTech platforms, Creativity, UX, CRM, Data, Commerce, Mobile, Social Media, Intranet and CMS. We are part of the global Merkle brand, the largest brand within the dentsu group, who shares with us a network of over 66,000 passionate individuals in 146 countries.


The ideal candidate can be either seating in our Geneva, St-Gallen or Zurich offices. 

Job Description:

Job Description

·         Work with the Project Manager and Subject Matter Experts to challenge and define the scope via business analysis using appropriate elicitation and documentation techniques to ensure full Business understanding;

·         Document and manage functional and non-functional requirements by running brainstorming sessions, interviews, workshops and other requirements gathering techniques as appropriate

·         Translate the requirements into detailed specifications in the form of user stories and acceptance criteria,

·         Create and manage traceability matrixes that allow all requirements to be traced from business demand to solution, testing, defect management and delivery

·         Closely collaborate with the technical and development teams (onsite and/or offshore);

·         Create and update solution design documentation.


Domain subject-matter expert (one or more):

·         Workflow or process-driven solutions (e.g. Adobe Workfront)

·         Digital asset management (AEM Assets is a plus)

·         Capable of proactively proposing improvements to the supporting Information Systems as well as suggesting process improvements through business process analysis;

·         Propose alternative technical and business solutions;

·         Has hands-on expertise on front end solutions design, including UX & access management;

·         Maintain a business knowledge base through process documentation and securing ICT business knowledge.



·         Minimum 3 years of on the field experience with at least one of the domains above, ideally in international organizations including complex and diverse process definition in a global context

·         Experience in Agile methodologies is a must have

·         Understanding of APIs for managing and sharing information between solutions is an asset

·         Proven capacity to work in an international environment (English speaking teams) and multilocation teams

·         Strong general knowledge of the IT world and technologies

·         Advanced university degree preferably in business administration and/or IT;


Profile and skills:

·         Excellent oral and written communication skills in English (German or French is a plus)

·         Capacity to quickly understand multiple new concepts in parallel and identify impacts on the existing ecosystem

·         Capacity to quickly jump between business topics and technical topics, with great ability to translate both needs and constrains of each side (role of facilitator, interface between IT and Marketing/Business)

·         Proactive and results-oriented; strong ability to prioritize

·         Identification and proposition of alternative (and improved) solutions, processes and ways of working

·         Excellent communication and listening skills in order to capture the information required

·         Strong analytical and organizational skills; thorough and precise

·         Adept at collecting, synthesizing, interpreting, and summarizing data

·         Capacity to efficiently organize and facilitate interviews, workshops and surveys

·         Ability to work autonomously, while also being a strong team player and accustomed to driving

·         change forward

·         Ability to translate complex questions into practical strategies and to present information in a clear and concise manner

·         Sense of initiative and ability to critically examine issues and find constructive solutions

·         Excellent presentation skills

The ideal candidate can be either seating in our Geneva, St-Gallen or Zurich offices. 

Additional Information:

We work with highly motivated people, who support and enrich each other. We live the possibilities of the digital world through home office, meaning you can work anywhere with flexible (annual) working hours. We also value face-to-face exchanges - coffee or tea, biscuits or fruit are all welcomed on board and shared throughout our offices.


If you ever feel the need to take a break from the digital world, we love to get hands on together and use pens, paper, and whiteboards for brainstorming sessions. Need to clear your head? Hit the foosball table, PlayStation, massage bench or yoga mat. For networking and (brain) food, we offer regular exchange formats, like meetings, tech labs and more. Not enough? We are full believers in education and support training, whether it be internally or externally. We support you.


If you feel inspired by us, we’ll probably be inspired by you. Join us now and apply online to make sure we match each other’s expectations. We value diversity and are committed to creating an inclusive environment. We welcome all qualified candidates - regardless of your gender or background, please indicate your salary expectations and possible entry date. We look forward to hearing from you!


Personnel consultancies - we only work with selected partners.

More Information:

Graduate Opportunities: Whether you're still studying, recently graduated or are already working and fancy a career hop, we could have a perfect opportunity for you.
Experienced Hires: Leverage your expertise, challenge the status quo and grow your career at Merkle.