We use cookies. You have options. Cookies help us keep the site running smoothly and inform some of our advertising, but if you’d like to make adjustments, you can visit our Cookie Notice page for more information.
We’d like to use cookies on your device. Cookies help us keep the site running smoothly and inform some of our advertising, but how we use them is entirely up to you. Accept our recommended settings or customise them to your wishes.

Senior Analyst - Analytics Implementation Expert

Location: Pune, Maharashtra.
Company Description:

Merkle is a global data-driven, technology-enabled performance marketing agency. For over 30 years, Fortune 1,000 companies and leading nonprofit organisations have partnered with us to build and maximize the value of their customer portfolios. We work with world-class brands like Dell, T-Mobile, Samsung, GEICO, Regions, Kimberly-Clark, AARP, Lilly, Sanofi, NBC Universal, DIRECTV, American Cancer Society, Habitat for Humanity, and many others to build and execute customer-centric business strategies. With more than 9,000 smart, dedicated people in more than 50 offices around the world, we are still growing at a rate that outpaces the market, with 2018 net revenue of $846million.

Job Description:

Merkle|Sokrati, a leader in Paid Search & Social Advertising, provides a sophisticated technology solution to efficiently manage Digital Marketing campaigns for several large brand clients in India. The platform deals with 20M+ impressions per day, real-time optimization algorithms, a scalable & intuitive analytics platform and more – all developed in-house. We are currently a 700+ people team; and growing extremely fast to gain more market share and roll out even cooler technology solutions in Digital Advertising space.

You have great interest and ability to spearhead analytics implementations for large organizations. You will be Subject Matter Expert and will guide other teams on analytics platforms (Google Analytics, GTM, Optimize).  you have good communication skills, technical acumen and customer centric mindset. Your ability to translate business requirements to technical specifications is your strength. 

Key responsibilities -  

  • Drive end-to-end GA implementations for Web and App clients - build measurement plans, deliver GA implementation as per the timeline  

  • Go-to person for Google Analytics related issues within company 

  • Document, review & revise SOP document quarterly on account basis CSI scores 

  • Mentor other team members and build GA expertise in the team 


  • Bachelor's degree in technical field.  

  • 2-3 years of work experience with Analytics implementation 

  • Ability to analyse data, build insights and communicate the actionable 

  • Working knowledge of Analytics tools and reporting 

  • Strong problem-solving and creative-thinking skills.  

  • Customer-focused mindset and with experience in a client-facing role preferred.  

  • Working knowledge of Google Analytics, Google Tag Manager, Firebase, Google Optimize, Data Studio, JavaScript and HTML 

Additional Information:

At Merkle Sokrati, we don't insist on any paid certification as a part of the hiring process.

More Information:

Graduate Opportunities: Whether you're still studying, recently graduated or are already working and fancy a career hop, we could have a perfect opportunity for you.
Experienced Hires: Leverage your expertise, challenge the status quo and grow your career at Merkle.