We use cookies. You have options. Cookies help us keep the site running smoothly and inform some of our advertising, but if you’d like to make adjustments, you can visit our Cookie Notice page for more information.
We’d like to use cookies on your device. Cookies help us keep the site running smoothly and inform some of our advertising, but how we use them is entirely up to you. Accept our recommended settings or customise them to your wishes.

Content Management Capability Lead

Location: Barcelona, CT.
Company Description:

Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specialises in the delivery of unique, personalised customer experiences across platforms and devices. We call it ‘people-based’ marketing, and with over 25 years’ experience, we are proud to be recognised as a global leader.

Merkle’s heritage in data, technology and analytics is the foundation for our understanding of consumer insights that drives our people-based marketing strategies. Combined with our expertise in performance creative and media, we can then offer our clients content-driven, contextual and compelling customer experiences that drive business growth.

In 2016, the agency joined dentsu, one of the world’s biggest media companies to form the Customer Experience Management (CXM) Line of Business.

Job Description:

The Role

Content Management and Authoring is the newest and fastest growing capability within Merkle’s Managed Services area. After onboarding 2 big clients there’s a need for Senior direction to shape the growth of this capability with the objectives to:

  • ensure excellence across client delivery;
  • retain and grow our best people;
  • create a scalable business.

During the development of the capability, we would need a level of adaptability, as demand changes and focus needs to shift between client service levels, technical excellence, process optimisation, resource management, knowledge transfer and capability growth.

The role spans across various clients, working with multiple teams and ensuring flawless delivery regardless of scale and complexity.

We work with teams with mixed skillsets to provide the best possible outcome for our clients. As such you will work alongside experts in Search Engine Optimisation, Tag Management, Content Authoring and Analytics.

We would also expect our Capability Lead to work closely with the relevant Solutions and Enablement colleagues, to support the onboarding of new clients as well as project delivery support if required. Quality Assurance is also a significant task within the role.

Ultimately, a Capability Lead would:

  • Be responsible for service design and optimisation, defining best delivery approach across all work.
  • Be responsible for technical skills definition and training of specialists.
  • Be point of contact for escalation within the team on technical issues that cannot be resolved by Senior Specialists.
  • Deliver Strategic resourcing and capacity planning.
  • Be accountable for Service Level performance.
  • Advise on best-practice.

Life as a Capability Lead at Merkle

We are looking for you to have experience in website content management using Adobe Experience Manager plus ideally other web content management systems. You will need to be technically strong in order to support our Senior Content Authors, identify knowledge gaps in the team and design training plans to close them.

You would also be an ambassador for best practice and knowledge transfer across the capability. Defining and refining processes and operating models is key to ensure efficient delivery to highest standards.

You will be working closely with the leadership team and other capability leads to align on business objectives, project outcomes and brainstorm new ideas. The team you’ll be looking after contains of approximately 20 Content and Senior Content Authors working with AEM and Iceberg.


What we are looking for in yo

  • Experience with classic and touch UI authoring interfaces within AEM.
  • Experience in link configuration and redirect management.
  • Working with AEM multi-site manager features.
  • Experience in working with multi-region, multi-lingual sites and managing change and content across these.
  • Experience of content fragments and experience fragments.
  • Knowledge of website accessibility principles.
  • Knowledge of website technical SEO practices when building pages.
  • Managing pages, page properties, and metadata.
  • Asset management within AEM.
  • AEM workflow configuration.
  • Page publication and deactivation.
  • Working with content translations and implementing regional versions of pages.
  • Work with internal teams on training and providing support in Content Management.
  • Serve as an expert on best practices and educating others.
  • Participate in business process due diligence and documentation.
  • Present to key internal and external stakeholders.
  • Passion to drive innovation and best practices.
  • Team lead experience is a plus.
  • Strong communication and collaboration skills.
Additional Information:

Additional information

A few of the benefits

Whether it’s the joy of working with people at the top of their game or the Merkle social calendar, people love working here – and we hope you will too

  • Attractive and competitive salary
  • Spanish/English lessons
  • Free life and health insurance
  • Career development through Merkle University and LinkedIn Learning
  • Day off on your birthday
  • Annual wellness days
  • Merkle Care Employee Assistance Program
  • Merkle Benefits Club
  • Reduced fee in Andjoy
  • 2 volunteering days per annum
  • Flexible salary remuneration scheme

Merkle does not discriminate against job applicants on the basis of age, disability, gender reassignment, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex or sexual orientation. Experience stipulated in this job description serves as a guide only and all applications will be considered on their merits, irrespective of experience. At the point of application, the candidate must have the legal right to work in Spain as we are unable to sponsor visas at this time.

As part of our Diversity and Inclusion agenda, and as an Equal Opportunities employer, if you require reasonable adjustments during the selection process please engage directly with your Recruiter.

More Information:

Our Culture: Merkle’s energy and personality lives through everything we say and do. Learn all about what defines our people and our vibe.

Students & Recent Graduates: Start your career at Merkle and get on the path to success.

Experienced Hires: Leverage your expertise, challenge the status quo and grow your career at Merkle.