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Sr. Business Analyst - Paid Media Marketing

Location: Pune, Maharashtra.
Company Description:

Merkle | Sokrati, a leader in Paid Search & Social Advertising, provides a sophisticated technology solution to efficiently manage Digital Marketing campaigns for several large brand clients in India. The platform deals with 20M+ impressions per day, real-time optimization algorithms, a scalable & intuitive analytics platform and more – all developed in-house. We are currently a 500+ people team; and growing extremely fast to gain more market share and roll out even cooler technology solutions in Digital Advertising space.

And if you're excited about:

  •  Being a part of company making a splash in the Billion dollar Digital Advertising industry
  •  Learning & Growing far beyond your current horizon and never looking back
  •  Building your network with key decision makers across industry
  •  Competitive Compensation with the promising benefits
  •  A place full of like-minded & ridiculously smart folks
  •  A start-up culture that you'd cherish forever in your work life.

Feel like you would be a good fit? We'd love to chat with you!

Job Description:

@Sokrati, you will:

  • Leads strategy, performance and account management on all key digital channels (Search, Social, Programmatic etc) for a variety of clients
  • Be responsible for full client management process from enabling acquisition and onboarding, to day to day Digital Ad Operations and performance of client accounts, requiring interaction with both internal and external stakeholders.
  • Own, manage and grow digital channel strategies for a client portfolio of 8-10 accounts
  • Work with leadership to modify strategic plans to provide expert advice, strategic thinking and guidance to client on all digital campaigns and delivery.
  • Understand and stay current on industry trends, competitive landscape and internal product development efforts
  • Be groomed to manage a team of around 5-7 people and be responsible for Team Growth and planning personal development programs for subordinates.


You'd fit right in, if you:

  • Are a tech Graduate/MBA with experience in Search Engine Marketing (SEM)/Paid Search (PPC) & Paid Social Strategy
  • Have hands on knowledge of Facebook Business Manager, Google Analytics, Google Adwords and experience in planning and managing the advertising spends with clients over last 2 years.
  • Advanced excel and Microsoft office skills
  • Advanced certification for Adwords, DBM Fundamentals exam, Facebook Blueprint etc
  • Have excellent problem-solving and analytical skills and impeccable business judgment.
  • Have excellent communication and interpersonal skills, with the ability to be personable yet persistent.

Additional Information

And if you’re excited about:

  • Being a part of the company doing something really amazing & redefining stuff.
  • Making a splash in a multi-billion dollar Digital Advertising industry
  • Learning & Growing far beyond your current horizon
  • Competitive Compensation with the usual benefits
  • A place full of like-minded & ridiculously smart folks
  • A start-up culture that you’d cherish forever in your work life
Additional Information:

More Information:

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