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Marketing Analytics_IC Senior_Sr. Analyst

Location: San Jose, CA.
Company Description:

Ugam, a Merkle company and part Dentsu, is looking for Senior Analyst
This on-site (client office based) role is responsible for working with the client’s team on high impact marketing analytics problems for ecommerce Marketplace, using descriptive and predictive analytics when needed. Consult client stakeholders on approaches for problem-solving & scaling analytics that influence strategic decisions within the client’s organization on tracking channel performance optimization, advertising costs, researching consumer behavior and exploring market trends and opportunities.

Job Description:

Role: Senior Analyst

Key Responsibilities:
• Provide consultative support as and when required and should be able to handle complex projects independently
• Perform exploratory data analysis, data deep dives and generate data insights
• Substantial portion of work would require advanced Data Modelling and Data Wrangling
• Responsible for implementing multiple model types/methodologies, will design, test and architect variety of models based on business requirements
• Build relationships with clients to better understand their business, and to enable them to better understand how to use analytics to drive their business
• Develop code, statistical models, dashboards and presentations as per client requirements
• Present the results of the work to client stake holders and give insights and recommendations that have tangible business impacts
• Work with onsite and offshore team to structure solutions based on analytics tools and techniques
• Compliance of structured problem-solving approach and documentation of the same
• Assist the team in process improvement / automation to increase efficiency
• Build and maintain strong relationships with external and internal stakeholders

− 3-5 years of relevant experience in analytics consulting and professional services
− At least 1-3 years hands on experience in creating visualizations and dashboards through insights
− Hands-on experience working with large, complex, and diverse datasets
− Consultative approach and ability to apply first principles and structured approaches to problem solving as opposed to relying excessively on past domain expertise alone
− Ecommerce and Retail experience strongly preferred

− 1-3 years of experience working with Tableau and analysing large datasets
− Strong SQL query skills and experience in BI Dashboards required
− Experience with Exploratory Data Analysis
− At least 1+ year of experience working with Python / R programming

− Must have exceptional and effective communication, organization, and time management skills
− Must be pro-active and determined (Initiates action, Analytical and problem solver)

For more job openings, visit www.ugamsolutions.com/careers


BE / B. Tech/Master’s in Computer science/Business Analytics/ Statistics

Additional Information:

All your information will be kept confidential according to EEO guidelines.

More Information:

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