Thea Nicholson | Published on: Jan 27, 2022
While marketers made every effort to create convenient online experiences amidst the pandemic, it’s time to get proactive in 2022. Hear from Merkle Commerce, Digital Experience, Digital Messaging, and Promotions & Loyalty teams for key components to marketing success in 2022.
In the past, luxury brands have dictated the terms of engagement. With the rise of social media, ownership of the brand is shifting. Co-creation is more apparent. Brand image and buy-in have moved towards the domain of the consumer. It is no longer dictated by a management team in the Swiss Alps or a Milanese mansion. Let’s explore some of those luxury digital trends brands are deploying.
Erin Hunter | Published on: Apr 01, 2020
This year, with COVID-19 impacting so many businesses and consumers, retailers with an online presence have a unique opportunity to connect with consumers to help fill a very real need for consumers. With these two holidays right around the corner, it’s time to tighten up your email strategy in advance of the holidays.
Kevin McNamara | Published on: Feb 19, 2020
Merkle's Customer Engagement Report highlights the trends happening in the CRM world - from data and marketing technology to loyalty and customer experience. Check out some of the prominent trends from our latest Q1 2020 issue.
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