Columbia, MD, October 15, 2021

Merkle | Cardinal Path to Host Fourth Annual Analytics Rising Conference

Merkle | Cardinal Path, the world’s leading Google Marketing Platform reseller and managed service consultancy, is hosting the fourth annual Analytics Rising Conference on Wednesday, October 20. The half-day virtual conference is designed to inform, educate, and empower digital marketers to effectively compete in the modern marketing ecosystem.

Bringing together digital marketers, analysts and data scientists, the Analytics Rising Conference will bring together thousands of marketing professionals looking to explore the latest trends and strategies across the digital landscape through a data-first lens powered by the Google Marketing Platform. The conference provides two tracks showcasing marketing analytics solutions that are proven to drive brand value. Each track is tailored to address the biggest challenges facing marketers and empowering them to make digital transformation real:

●  Digital Transformation Now: Explore how to cut through the complexity, navigate the uncertainty, and achieve real ROI.

●  Marketing Technology Powerhouse: Discover how your Martech stack measures up to the capabilities needed to win in the digital landscape.

“The Analytics Rising Conference offers actionable insights for marketers trying to extract maximum value from their investment,” said Corey Koberg, CEO at Merkle | Cardinal Path. “We’re excited to bring marketers the fourth annual installment of this conference and continue curating the insight and expertise that will shape the future of the industry.”

“We’re thrilled to host the Analytics Rising Conference and showcase world class solutions built on the foundation of the Google Marketing Platform,” said Alex Langshur, google global practice leader at dentsu. “The topics will cover a broad range of the complex challenges marketers must address today and showcase the extent of the expertise that is reshaping our industry.”

Marketers in attendance will hear from top brands and industry experts from Google, Honda, Looker, SugarFree, and more, who are on the front lines of digital marketing. Sessions will be anchored in creating digital transformation along the entire customer journey, including ways to leverage martech to personalization strategies and privacy-first solutions that will help bring customers closer to brands.

To learn more about the Analytics Rising Conference or to request an invite, please follow the link here.