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Merkle Denmark scoops 13 shortlists at top digital and customer centricity awards

June 9, 2021
Copenhagen, DK

COPENHAGEN, 9th June 2021: Merkle (www.merkle.com), a leading technology-enabled, data-driven customer experience management (CXM) company and part of dentsu, has achieved 13 shortlists across two prestigious award ceremonies celebrating digital and customer centricity.

The Danish Digital Award and the European Customer Centricity Award make up the two awards in which Merkle received 13 nominations which include work from various clients. The Danish Digital Awards are known for celebrating the best of digital work in Denmark from agencies and the European Customer Centricity Awards is UK based which celebrates work across Europe.

The Danish Digital Awards shortlists:

Commerce:

  • Danske Spil, Lotto 2.0
  • Gyldendal, Studybox
  • Satair, Marketplace

Customer Experience:

  • Brødrene Dahl, Omnichannel - the long haul 

Digital Architecture:

  • Brødrene Dahl, Omnichannel - the long haul

Digital Differentiation: Digital Proposition

  • Danske Spil, Lotto 2.0
  • Gyldendal, Studybox
  • Satair, Marketplace

European Customer Centricity Awards shortlists:

Best Customer Experience Strategy:

  • Tivoli Gardens, Digital Transformation

Best use of Mobile/Multimedia:

  • Danske Spil, Lotto 2.0

Business Change or Transformation:

  • Gyldendal, Studybox
  • Satair, Marketplace

Customer Centricity in B2B

  • Satair, Robo Quote

 

Michael Chalmer, Northern Europe chief marketing officer, Merkle and dentsu CXM said: “ Naturally, everyone at Merkle and our clients are both happy, proud and excited to see if the nominations turn into awards. No matter the outcome, these projects are great examples of ambitious and innovative collaboration with our clients.”

 

About Merkle

Merkle is a leading data-driven customer experience management (CXM) company that specialises in the delivery of unique, personalised customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organisations have partnered with Merkle to maximise the value of their customer portfolios. The company’s heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive hyper-personalised marketing strategies. Its combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage. With 13,000+ employees, Merkle is headquartered in Columbia, Maryland, with 50+ additional offices throughout the Americas, EMEA, and APAC. Merkle is a dentsu company. For more information, contact Merkle at 1-877-9-Merkle or visit www.merkle.com.

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