Merkle’s Annual Consumer Experience Sentiment Report Explores Consumer Privacy Preferences and Brand Loyalty
Study reveals the importance of brand authenticity and reputation, loyalty, and personalized experiences
Study reveals the importance of brand authenticity and reputation, loyalty, and personalized experiences
Dentsu has unveiled a new customer experience management (CXM) company in Northern Europe, combining its data and analytics capabilities, with its CRM, commerce and digital experience services. The business will be branded Merkle.
Three sessions focus on pivotal trends shaping the digital landscape
As part of dentsu’s move to simplify its business and strengthen its customer experience management (CXM) offering, the network announced today the expansion of its CXM services in the Americas region by launching Merkle Canada.
New solution enables brands to better deliver privacy-safe personalized experiences in real time
New analyst report recognizes Merkle’s pairing of tech with comprehensive packaged services for loyalty marketers
New analyst report recognizes dentsu’s strength in commerce strategy services
Merkle has named Larry Hinz as global chief financial officer, Merkle/CXM and global head of M&A for dentsu International.