Disconnected data, gaps in 360-customer view, and lack of access to data can cause a loss in revenue and an inability to drive relevant experiences for customers which is why, now, more than ever, moving your solution to the Cloud is essential to delivering exceptional customer experiences.

Merkle brings cloud-native expertise to data transformation and identity resolution, so you get the full value of your investment.

To set your data transformation on the right path, we’ve developed this complimentary guide that highlights key considerations you’ll need before, during, and after your cloud migration.

This guide will help you:

• Feel confident to initiate a cloud migration discussion at your organization
• Understand the business case for migrating to the cloud and building a next-gen data transformation solution
• Prepare a path forward to a successful data migration
• Find ways to optimize performance even if your migration is in process or is complete