Our Work
Capabilities
Merkle Now
About
Careers
Locations
Back
Capabilities
Consulting & Business Operations
Experience & Product Design
Engagement & Loyalty
Platforms & Engineering
Analytics & Insights
GenCX
Merkury
LoyaltyPlus™
Back
About
Leadership
History
Industry Expertise
Partnerships
Merkle & dentsu
Back
Locations
North America
Europe
Middle East
Australia and Oceania
Asia Pacific
South America
Back
Automotive
B2B
Financial Services
Health
High Tech
Media & Entertainment
Nonprofit
Retail, CPG & Restaurants
Travel & Hospitality
Back
ActionIQ
Adobe
AWS
Braze
Figma
Google
Mirakl
Qualtrics
Salesforce
Shopify
Sitecore
Snowflake
Zeta
Back
United States
Mexico
Back
Austria
Bulgaria
Czechia
Denmark
Germany
Ireland
Italy
Netherlands
Norway
Portugal
Serbia
Spain
Sweden
Switzerland
United Kingdom
Back
United Arab Emirates
Back
Australia
New Zealand
Back
China
India
Indonesia
Singapore
Taiwan
Vietnam
Hong Kong
Thailand
Back
Argentina
Brazil
Chile
Colombia
en
English
繁體中文
Español
Deutsch
en
zh
es
de
Contact Us
Contact Us
The value of adding friction to the frictionless experience: How to include conscious friction in customer experience
