Merkle & Treasure Data

Bringing an AI-ready customer data platform to life-combining advanced technology with Merkle's expert strategy, implementation, & ongoing optimization to unlock the full value of your data. 

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  • 75+

    CDP implementations

  • 100+

    dedicated platform practitioners

  • 300+

    data scientists

How we can help you

Merkle has established itself as a leader in the CDP space understanding that extracting real value from customer profiles requires seamless enterprise-wide integrations grounded in strategic audience planning.

 

Our partnership with Treasure Data has delivered proven results across multiple client deployments, fueling personalized customer experiences even in highly complex and regulated industries.

Our partnership with Treasure Data enables seamless integrations and strategic audience planning to deliver personalized experiences—even in complex, regulated industries.

We help clients consolidate martech stacks and scale high-value use cases on Treasure Data, driving measurable business impact and personalized guest experiences.

Using Treasure Data, we implement audience-first strategies that fuel personalization across channels and loyalty programs, turning insights into revenue growth.

Awards & Accolades

Treasure Data’s Most Valuable Partner for 2025

Merkle was named Treasure Data’s Most Valuable Partner for 2025 at CDP World. Learn more about key AI upgrades, platform shifts, and what enterprise marketers need to know.

Learn more

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Merkle & Treasure Data Partnership | Merkle