Companies seeking to obtain competitive advantage need to start their international data sourcing with proven models and a strategy that is keenly informed about the data challenges and opportunities in each specific country.
Released on July 15, 2014 the Digital Marketing Report for Q2, 2014 shows Google paid search spending grew 24% year over year in Q2. Bing Ads, which includes Bing and Yahoo, grew 19% year over year in Q2.
Applying Science to Social Media, How Do We Know If Our Display Program is Really Adding Value, The Long Tail of Search Marketing is Alive & Well, Using Engagement Metrics to Find Mobile Search Ranking Wins, Will the Value of Smartphone Traffic Ever Match Desktop?
Released on April 15, 2014 the Digital Marketing Report for Q1, 2014 shows Google paid search spending grew 17% year over year in Q1. Bing Ads, which includes Bing and Yahoo, also grew 17% year over year in Q1. Facebook generated 54% of social media referrals in Q1 2014.
Released on January 15, 2014 the Digital Marketing Report for Q4, 2013 shows Google paid search spending grew 19% year over year in Q4. Bing Ads, including Yahoo, grew 43% year over year in Q4. Facebook generated 57% of social media referrals in Q4 2013, while Pinterest generated 14%.
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