New platforms. New startups. New brands. New products. The world is changing at a blistering pace. To succeed in the future, executives need a fast, comprehensive way to understand, explore, and evaluate this ever-changing flood of innovation. And the future is bright for companies willing to keep innovating. Together, we can discover what’s next.
At Merkle, we’ve built NXT Intelligence™, a collection of solutions focused on helping our partners rapidly answer questions about the changing world of technology, innovation, and brand experience. Most importantly, we bring an outside-in perspective to identify opportunities from the perspective of your customer and the world around us.
NXT Intelligence™ SolutionsTechnology
NXT Platform Analysis
Analyze technology platforms and scorecard and map future-focused solutions.
NXT Emerging Technology Review
Evaluate current emerging technologies, trends, and opportunities.
NXT Innovation Scouting
Scout the global startup community and curate potential collaboration opportunities to expand growth.
NXT Future View
Uncover megatrends and explore, evaluate, and evolve ideas that align with overall strategic goals and growth.
NXT Experience Films
A future-state customer experience journey workshop and film.
NXT Digital Days
Showcase emerging technologies and disruptive trends that spark discussion and ideation and uncover potential opportunities.
Ignite Design Sessions
A workshop to collaboratively critique, rapidly distill, and effectively prioritize ideas around a shared vision.
Co-create new ways to improve product experiences with consumers.
NXT Rapid Testing
Rapid customer feedback and validation analysis of preliminary prototypes, products, and marketing ideas.
Lean Landscape Review
Lean evaluation across categories, competitors, and current customer experiences to identify actionable insights and map and prioritize growth opportunities.
NXT Brand Experience Review
Evaluate current brand experiences, messaging, and visual guidelines across digital platforms to outline enhancement opportunities.
NXT Loyalty Analysis
Analyze current loyalty programs, scorecard offerings, and workshop potential solutions.