Dentsu announced today that it has acquired Shift7 Digital, a B2B experience and commerce agency focused on revolutionizing the digital experience for manufacturers and distributors. Shift7 will join Merkle, a leading technology-enabled, data-driven customer experience management company within dentsu.
Annual guide offers insights into data utilization, commerce strategy, and CX transformation to scale and strengthen customer relationships with vision and efficiency
Dentsu Group announced today that it has acquired Omega CRM Consulting and its subsidiaries. Omega CRM will join Merkle, a leading technology-enabled, data-driven customer experience management (CXM) company within dentsu.
Merkury for Commerce provides a single platform for person-based customer and prospect insights, retail media planning and activation without reliance on third-party cookies.
Merkle has announced key global appointments in support of its objective to fortify its position as the global leader in customer experience transformation.
dentsu announced the acquisition of consultancy Aware Services.
Merkle Response Management Group has been chosen by ChildFund International to manage the nonprofit’s direct mail donation processing and exception services.
Merkle announced support for the AWS for Advertising & Marketing initiative from Amazon Web Services (AWS) to help accelerate advertising and marketing transformation.
