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New Qualtrics and Merkle Integration Empowers the Delivery of More Personal Cross-Channel Experiences
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Dentsu Expands Customer Transformation and Technology Capabilities through Merkle’s Acquisition of Shift7, a B2B Experience and Commerce Agency
Dentsu announced today that it has acquired Shift7 Digital, a B2B experience and commerce agency focused on revolutionizing the digital experience for manufacturers and distributors. Shift7 will join Merkle, a leading technology-enabled, data-driven customer experience management company within dentsu.
Why Reimaging Existing Tech and CX Strategy Will Bolster Brand Success, 2023 Merkle Customer Experience Imperatives Outlines
Annual guide offers insights into data utilization, commerce strategy, and CX transformation to scale and strengthen customer relationships with vision and efficiency
Dentsu expands Customer Transformation and Technology capabilities in Spain with OMEGA CRM acquisition
Dentsu Group announced today that it has acquired Omega CRM Consulting and its subsidiaries. Omega CRM will join Merkle, a leading technology-enabled, data-driven customer experience management (CXM) company within dentsu.
Merkle Launches Identity Resolution Product for CPGs and Retail Brands
Merkury for Commerce provides a single platform for person-based customer and prospect insights, retail media planning and activation without reliance on third-party cookies.
Merkle Announces key 2023 Global Leadership Appointments to Drive Strategy, Growth, and Commerce Practices
Merkle has announced key global appointments in support of its objective to fortify its position as the global leader in customer experience transformation.
dentsu strengthens Customer Transformation & Technology capabilities with the acquisition of Aware Services, bolstering Merkle’s Salesforce and data practice offering
dentsu announced the acquisition of consultancy Aware Services.
ChildFund International Selects Merkle Response Management Group as Donation Processing Partner
Merkle Response Management Group has been chosen by ChildFund International to manage the nonprofit’s direct mail donation processing and exception services.
Merkle Announces Support for AWS for Advertising & Marketing Initiative
Merkle announced support for the AWS for Advertising & Marketing initiative from Amazon Web Services (AWS) to help accelerate advertising and marketing transformation.