Key Takeaways
- Overarching retail insights and trends from 2020
- What to expect for verticals in the run up to peak, split by Beauty, Fashion, FMCG, Home & Electronics
- In-channel recommendations & opportunities
- Case studies from brands “doing it right”
Detailed Overview
Q4 has continuously proved itself to be every retailers dream, with sales-savvy consumers hungry for their long awaited cyber week, ever expecting their brands to prioritise their loyalty, and last minute Gifters swarming online to find that perfect present. Businesses in 2020 have been blindsided by a number of unprecedented changes, so in a year of a global pandemic, economy shifts, new technology and social movements, what can they expect for their beloved Q4?
In a volatile year it is more important than ever for retailers to turn to data to inform their marketing decisions, understanding the very latest insight, trends and consumer data and translating them into opportunities to encourage re-engagement. In this webinar we will explore where retail verticals sit after a year of uncertainty, and the latest insight from Q3 to explore what could be expected coming into peak.
