Merkle Now
From vibes to visuals to the very best thought leadership, here is a snapshot of what we’re heads-down focused on at this exact moment
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Blog Post
Meta’s Consumer Trends Tool: Navigating through Consumer Behavior Mysteries
Meta’s Consumer Trends Tool: Navigating through Consumer Behavior Mysteries
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Blog Post
Bridge the Martech Gap Between Marketing and IT - Q&A
Bridge the Martech Gap Between Marketing and IT - Q&A
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Blog Post
GA 4 x BigQuery – The next step in Digital Maturity
GA 4 x BigQuery – The next step in Digital Maturity
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Blog Post
Building Customer-Centric B2B Digital Experiences for Manufacturing Companies
Building Customer-Centric B2B Digital Experiences for Manufacturing Companies
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Save & Close Service Cloud Use Cases (plus examples)
Save & Close Service Cloud Use Cases (plus examples)
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Blog Post
Unlocking New Revenue Streams with a Strategic Approach to First-Party Data
Unlocking New Revenue Streams with a Strategic Approach to First-Party Data
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How to Avoid a Salesforce Proj
How to Avoid a Salesforce Project Failure
How to Avoid a Salesforce Project Failure
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Maximising Salesforce’s Potential through External Integration
Maximising Salesforce’s Potential through External Integration
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Salesforce Discovery and Prototyping: Understanding your Business-Specific Demands
Salesforce Discovery and Prototyping: Understanding your Business-Specific Demands
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Converting Salesforce 15 digit Ids to 18 digit
Converting Salesforce 15 digit Ids to 18 digit
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Press Release
Customer Engagement Report (CER) Finds 93% of Marketing Teams are Misaligned on Tech Use
Customer Engagement Report (CER) Finds 93% of Marketing Teams are Misaligned on Tech Use
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Blog Post
Holiday Shopping is Underway – Here’s How to Adapt Your Media
Holiday Shopping is Underway – Here’s How to Adapt Your Media
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Infographic
Capture Your Buyers’ Attention with Dynamic Creative
Capture Your Buyers’ Attention with Dynamic Creative
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Blog Post
Embracing AI to Enhance Creative Outcomes
Embracing AI to Enhance Creative Outcomes
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Blog Post
Navigating the Privacy Landscape with GA4: Your Ticket to Data-Driven Success
Navigating the Privacy Landscape with GA4: Your Ticket to Data-Driven Success
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Blog Post
Tips to Develop Actionable Customer Segmentation
Tips to Develop Actionable Customer Segmentation
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Blog Post
Maximising Performance for Peak Period: Unlocking the Power of SA360's New UI Features
Maximising Performance for Peak Period: Unlocking the Power of SA360's New UI Features
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Press Release
Dentsu Broadens Partnership with Google Cloud by Deploying Advanced Generative AI Technologies
Dentsu Broadens Partnership with Google Cloud by Deploying Advanced Generative AI Technologies
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Blog Post
2023 Snowflake Summit: Unveiling a New Era of Data Compute and Collaboration
2023 Snowflake Summit: Unveiling a New Era of Data Compute and Collaboration
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Accelerate into the fast lane with Salesforce Automotive Cloud
Accelerate into the fast lane with Salesforce Automotive Cloud
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The Digital Transformation Journey: Planning Your Roadmap To Success
The Digital Transformation Journey: Planning Your Roadmap To Success
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Toggling Permission Sets with a Multi-Select Picklist
Toggling Permission Sets with a Multi-Select Picklist
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Export of Standard and Custom Permissions from any Salesforce org
Export of Standard and Custom Permissions from any Salesforce org
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Webinar
How innovation drives retail marketing strategies during constant economic disruption
How innovation drives retail marketing strategies during constant economic disruption
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Enforce API Design best practices with MuleSoft Anypoint API Governance
Enforce API Design best practices with MuleSoft Anypoint API Governance
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Press Release
Merkle Launches Global Center of Excellence for Digital Marketplaces
Merkle Launches Global Center of Excellence for Digital Marketplaces
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Blog Post
A Sneak Peek into the 2023 Snowflake Summit
A Sneak Peek into the 2023 Snowflake Summit
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Blog Post
How ChatGPT Will Revolutionize the Auto Industry
How ChatGPT Will Revolutionize the Auto Industry
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Ebook
Integrated customer services: the new loyalty frontier
Integrated customer services: the new loyalty frontier
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What Is Salesforce B2B Commerce Cloud And How Can It Drive Value For Companies?
What Is Salesforce B2B Commerce Cloud And How Can It Drive Value For Companies?
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Webinar
Cultivate Lasting Customer Loyalty with Merkle and Salesforce
Cultivate Lasting Customer Loyalty with Merkle and Salesforce
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Interactive Guide
Customer Experience Innovation Roadmap
Customer Experience Innovation Roadmap
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Blog Post
The Impacts of ChatGPT and Generative AI in Search
The Impacts of ChatGPT and Generative AI in Search
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Sustainable Marketing As a Means of Inspiring Loyalty
Sustainable Marketing As a Means of Inspiring Loyalty
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A Strategic Roadmap Discovery Use-Case: The Journey to Salesforce Success
A Strategic Roadmap Discovery Use-Case: The Journey to Salesforce Success
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Revving Up Data Privacy: Salesforce Shield for the Automotive Industry
Revving Up Data Privacy: Salesforce Shield for the Automotive Industry
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Blog Post
How to Get Your Data in Order to Support AI
How to Get Your Data in Order to Support AI
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Digitising the Building Societ
Digitising the Building Society Industry: How Salesforce can Modernise Traditional Institutions
Digitising the Building Society Industry: How Salesforce can Modernise Traditional Institutions
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How to Define, Publish and Subscribe to Basic Platform Events
How to Define, Publish and Subscribe to Basic Platform Events
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Blog Post
Can't-Miss Trends from Salesforce Dreamforce 2023 - A Recap
Can't-Miss Trends from Salesforce Dreamforce 2023 - A Recap
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Press Release
Is there enough product design in your marketing strategy?
Is there enough product design in your marketing strategy?
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Press Release
Agillic and Merkle team up to supercharge time to value for impatient CMOs
Agillic and Merkle team up to supercharge time to value for impatient CMOs
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Press Release
Merkle Launches Global Composable Commerce Accelerator for Salesforce Commerce Cloud
Merkle Launches Global Composable Commerce Accelerator for Salesforce Commerce Cloud
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Dreamforce - Proud Platinum Sponsors of the Dreamforce Networking Experience - EMEA
Dreamforce - Proud Platinum Sponsors of the Dreamforce Networking Experience - EMEA
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Blog Post
Composable Commerce: The Future of e-Commerce
Composable Commerce: The Future of e-Commerce
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Blog Post
The Collaboration You Need for Brand-to-Demand to Succeed
The Collaboration You Need for Brand-to-Demand to Succeed
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Webinar
Making the Most of Your Data: Navigating the New Healthcare Data Landscape
Making the Most of Your Data: Navigating the New Healthcare Data Landscape
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Blog Post
Replace Your Cross-Channel Strategies with Cross-Journey Activations
Replace Your Cross-Channel Strategies with Cross-Journey Activations
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Webinar FT case study
Enabling Subscription growth at the Financial Times
Enabling Subscription growth at the Financial Times
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Adobe x Microsoft: Customer Journey Management (CJM) Rooftop Experience
Adobe x Microsoft: Customer Journey Management (CJM) Rooftop Experience
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Webinar
Content Foundations to World Class at Asda
Content Foundations to World Class at Asda
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Blog Post
5 key points to consider when realising a CDP
5 key points to consider when realising a CDP
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Upcoming Webinar
Unwrapping Success: How to Adapt to 2023’s Key Holiday Trends
Unwrapping Success: How to Adapt to 2023’s Key Holiday Trends
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Press Release
Merkle Launches UK’s Largest and First AI-Enabled Google Technology Practice
Merkle Launches UK’s Largest and First AI-Enabled Google Technology Practice
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Blog Post
What Does An Adobe Commerce Experience Look Like?
What Does An Adobe Commerce Experience Look Like?
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Press Release
Merkle recognised as a Leader in the Data Science PeMA Quadrant 2023
Merkle recognised as a Leader in the Data Science PeMA Quadrant 2023
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Press Release
Contentsquare Partners with Merkle | Cardinal Path to Enhance Google Marketing Capabilities
Contentsquare Partners with Merkle | Cardinal Path to Enhance Google Marketing Capabilities
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Press Release
Merkle teams up with AWS to overcome challenges of brands to create and integrate experiences
Merkle teams up with AWS to overcome challenges of brands to create and integrate experiences
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Press Release
Merkle Announces Availability of Identity Resolution Platform on the Snowflake Data Cloud
Merkle Announces Availability of Identity Resolution Platform on the Snowflake Data Cloud
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Blog Post
Using data as the cornerstone of customer service and loyalty
Using data as the cornerstone of customer service and loyalty
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Blog Post
Creating Sustainable Campaigns with New Digital Platforms
Creating Sustainable Campaigns with New Digital Platforms
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Blog Post
Unleashing the Potential of Multi-Channel Programmatic Advertising for Your Brand
Unleashing the Potential of Multi-Channel Programmatic Advertising for Your Brand
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Blog Post
Notes from FUTR: The Future of E-Commerce and Retail Summit
Notes from FUTR: The Future of E-Commerce and Retail Summit
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How Financial institutions can better serve clients with Commerce Cloud capabilities
How Financial institutions can better serve clients with Commerce Cloud capabilities
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Webinar
Do More With Less: Using Total Search to Drive Efficiencies and Improve Customer Experience
Do More With Less: Using Total Search to Drive Efficiencies and Improve Customer Experience
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Press Release
MetaRouter Forms Partnership with Merkle|Cardinal Path
MetaRouter Forms Partnership with Merkle|Cardinal Path
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Webinar
Demystifying the New Era of "Composable" CDPs
Demystifying the New Era of "Composable" CDPs
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Blog Post
Exploring the explosive growth of retail media networks in Europe
Exploring the explosive growth of retail media networks in Europe
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Blog Post
Brand to Demand: Understanding the Signals That Drive Them
Brand to Demand: Understanding the Signals That Drive Them
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Ebook
Connecting the right measurement methods for optimal marketing results
Connecting the right measurement methods for optimal marketing results
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Creating A Visualforce Table with Sorting and Pagination
Creating A Visualforce Table with Sorting and Pagination
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Ebook
How enterprise marketplaces are changing the game
How enterprise marketplaces are changing the game
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Blog Post
Four Tactics to Use Adobe Commerce for Better CX
Four Tactics to Use Adobe Commerce for Better CX
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Blog
Guided Selling: The Key to Personal Ecommerce
Guided Selling: The Key to Personal Ecommerce
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White Paper
Discovering the Art of Data-driven Experiences
Discovering the Art of Data-driven Experiences
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Webinar
Building a Composable MarTech Strategy That Delivers
Building a Composable MarTech Strategy That Delivers
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Press Release
Merkle Wins “Data Engineering for Good” Award at the Data Engineering Awards 2023
Merkle Wins “Data Engineering for Good” Award at the Data Engineering Awards 2023
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Ebook
Applying Salesforce Data Cloud to Your Business
Applying Salesforce Data Cloud to Your Business
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Playbook
Boosting Commerce & Customer Journeys with Adobe
Boosting Commerce & Customer Journeys with Adobe
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Webinar
Start with Identity to Get More From Your Marketing
Start with Identity to Get More From Your Marketing
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Webinar
Advanced Concepts For Nurture Programs in Marketo Engage
Advanced Concepts For Nurture Programs in Marketo Engage
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Webinar
CDP & Modern Data Management for Financial Services
CDP & Modern Data Management for Financial Services
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Blog Post
The Dynamic Duo: How Data and Technology Are Transforming Personalization
The Dynamic Duo: How Data and Technology Are Transforming Personalization
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Ebook
Break the Barriers to Connected CX: Five ways to close the gap between data and experiences
Break the Barriers to Connected CX: Five ways to close the gap between data and experiences
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Webinar
Unlocking Customer Data: Important Lessons from Ecommerce Innovators
Unlocking Customer Data: Important Lessons from Ecommerce Innovators
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Webinar
Maximizing Google Analytics 4 Integrations
Maximizing Google Analytics 4 Integrations
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Webinar
Why Hybrid Customer Experiences Drive the Holidays
Why Hybrid Customer Experiences Drive the Holidays
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Playbook
Mastering Identity and Insights with Adobe
Mastering Identity and Insights with Adobe
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Webinar
The Power of Storytelling to Drive Creative Performance
The Power of Storytelling to Drive Creative Performance
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Webinar
A Roadmap to Implement and Optimize Your CDP
A Roadmap to Implement and Optimize Your CDP
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Webinar
Media Insights Report Q4 2021: Trends and Strategies for the Next Quarter
Media Insights Report Q4 2021: Trends and Strategies for the Next Quarter
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Webinar
Modernize Your Data Warehouse with Amazon Redshift
Modernize Your Data Warehouse with Amazon Redshift
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What an Identity-Driven Experience Looks Like with Merkury
What an Identity-Driven Experience Looks Like with Merkury
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Ebook
How Content Intelligence Drives Digital Transformation for B2B Marketers
How Content Intelligence Drives Digital Transformation for B2B Marketers
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Webinar
Customer Data Platforms for a World Without Cookies
Customer Data Platforms for a World Without Cookies
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Report
The State of Customer Experience Transformation
The State of Customer Experience Transformation
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In the customer expectation economy, service will be the key driver of sales
In the customer expectation economy, service will be the key driver of sales
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Customer Support
Customer Support - Optimise Your Digital Business with Collaboration & Knowledge Hubs
Customer Support - Optimise Your Digital Business with Collaboration & Knowledge Hubs
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Five Ways to Present A Success
Five Ways to Present A Successful Salesforce Project to Senior Management
Five Ways to Present A Successful Salesforce Project to Senior Management
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The Salesforce Value Conundrum - Is your Org a ‘Sloth’ or a ‘Dolphin’?
The Salesforce Value Conundrum - Is your Org a ‘Sloth’ or a ‘Dolphin’?
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Save & Close How Companies in the Insurance Industry are Using Salesforce
Save & Close How Companies in the Insurance Industry are Using Salesforce
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Why financial firms should use Salesforce for customer and broker portals
Why financial firms should use Salesforce for customer and broker portals
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Save & Close 7 Ways Salesforce Improves Efficiency in Financial Services During a Recession
Save & Close 7 Ways Salesforce Improves Efficiency in Financial Services During a Recession
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Blog Post
5 Takeaways from ‘Realising the Power of Your Connected B2B Experience’ Event
5 Takeaways from ‘Realising the Power of Your Connected B2B Experience’ Event
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Press Release
New Guide Reveals Top Retail Requirements for a Successful Holiday Season
New Guide Reveals Top Retail Requirements for a Successful Holiday Season
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Blog Post
Maximising performance through total search – bridging paid search and SEO
Maximising performance through total search – bridging paid search and SEO
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Blog Post
Preparing for CDP Implementation: Is Your Organization Ready?
Preparing for CDP Implementation: Is Your Organization Ready?
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Blog Post
Mastering The Marketing Funnel: A Comprehensive Journey From Awareness To Conversion
Mastering The Marketing Funnel: A Comprehensive Journey From Awareness To Conversion
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Article
Howard University Students Rise to the Challenge in Merkle's Business Case Competition
Howard University Students Rise to the Challenge in Merkle's Business Case Competition
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Webinar
Creating Martech Alignment Across Marketing and IT
Creating Martech Alignment Across Marketing and IT
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Ebook
5 steps to get more from your CDP with Adobe
5 steps to get more from your CDP with Adobe
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Ebook
Using Identity to Build Lasting Relationships
Using Identity to Build Lasting Relationships
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Blog Post
International Growth: 7 considerations for successful expansion
International Growth: 7 considerations for successful expansion
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Event
2023 Financial Services Executive Exchange
2023 Financial Services Executive Exchange
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Blog Post
International Growth Consultancy - Why Does It Matter?
International Growth Consultancy - Why Does It Matter?
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Press Release
Dentsu Helps Brands Create Generative AI-Powered Customer Experiences with Salesforce
Dentsu Helps Brands Create Generative AI-Powered Customer Experiences with Salesforce
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Press Release
Merkle Unveils Revolutionary Generative AI Technology
Merkle Unveils Revolutionary Generative AI Technology
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Blog Post
Mastering Marketplaces: 3 Keys to Success from the Mirakl B2C Summit
Mastering Marketplaces: 3 Keys to Success from the Mirakl B2C Summit
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Upcoming Event
B2B Forward: Winning the C-Suite of Tomorrow
B2B Forward: Winning the C-Suite of Tomorrow
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Vlog
Unleashing the Potential of CDPs in the Composable Era
Unleashing the Potential of CDPs in the Composable Era
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Blog Post
Google Marketing Live 2023: The Key Announcements
Google Marketing Live 2023: The Key Announcements
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Ebook
Succeeding in the expectation economy: Brands' triple challenge
Succeeding in the expectation economy: Brands' triple challenge
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Blog Post
Paying attention to ad attention can help reduce the carbon impact of media
Paying attention to ad attention can help reduce the carbon impact of media
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Blog Post
How to support our Lionesses authentically this summer
How to support our Lionesses authentically this summer
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Blog Post
Good-Loop: Making an Impact on Media Through Purposeful Communication
Good-Loop: Making an Impact on Media Through Purposeful Communication
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Blog Post
Enterprise SEO: What It Is and How to Get Started
Enterprise SEO: What It Is and How to Get Started
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Ebook
Offline to online media: Taking a customer-first approach to integrated media
Offline to online media: Taking a customer-first approach to integrated media
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Blog Post
Good Data Done Well: Chapter One - Foundations
Good Data Done Well: Chapter One - Foundations
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Ebook
Maturity assessment: The road to customer centricity
Maturity assessment: The road to customer centricity
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Blog Post
Content Transformation & Emotional Intent
Content Transformation & Emotional Intent
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Ebook
The price of loyalty in a cost-of-living crisis
The price of loyalty in a cost-of-living crisis
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BLOG
Merkle's Dream Grant at Cristo Rey High School
Merkle's Dream Grant at Cristo Rey High School
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Blog Post
The 3 different types of data in digital marketing
The 3 different types of data in digital marketing
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Press Release
Merkle Australia Joins the Scaled Agile Partner Network
Merkle Australia Joins the Scaled Agile Partner Network
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Ebook
Unblocking the content bottleneck to drive personalisation at scale
Unblocking the content bottleneck to drive personalisation at scale
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Blog Post
Hilton achieves a 26% uplift in pet-inclusive brand perception
Hilton achieves a 26% uplift in pet-inclusive brand perception
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Blog Post
ITV partner with Boots and Tesco to bring their rich loyalty card data to the living room
ITV partner with Boots and Tesco to bring their rich loyalty card data to the living room
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Press Release
Merkle Joins the zeroheight Agency Partner Program
Merkle Joins the zeroheight Agency Partner Program
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Guide
Is Your Data Holding Back Customer Experience?
Is Your Data Holding Back Customer Experience?
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Blog Post
Bridge the Gap: How Adobe Workfront Empowers Better Workflows
Bridge the Gap: How Adobe Workfront Empowers Better Workflows
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2023 Prizing Report
Rewards That Resonate in a Post-Pandemic World
Rewards That Resonate in a Post-Pandemic World
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Blog Post
Advance Your Experience Management with Merkury and Qualtrics
Advance Your Experience Management with Merkury and Qualtrics
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Blog Post
“Last Week Tonight” Covered AI. Here’s Our Take.
“Last Week Tonight” Covered AI. Here’s Our Take.
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Blog Post
Building B2B Experiences for Today's IT Decision Makers
Building B2B Experiences for Today's IT Decision Makers
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Blog Post
CX Transformation in High Tech: Four Critical Rules
CX Transformation in High Tech: Four Critical Rules
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Blog Post
Bing’s ChatGPT Experience Is Live – What Did We See?
Bing’s ChatGPT Experience Is Live – What Did We See?
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Blog Post
Prioritizing Your Nonprofit Sustained Giving
Prioritizing Your Nonprofit Sustained Giving
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Culture Q&A
Indhumathi Vivekanandan, Salesforce Consultant, Auckland
Indhumathi Vivekanandan, Salesforce Consultant, Auckland
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Press Release
Anne Stagg strengthens Merkle UK&I leadership team
Anne Stagg strengthens Merkle UK&I leadership team
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Blog Post
Consumers are open to ad-supported streaming
Consumers are open to ad-supported streaming
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Blog Post
Pinterest Predicts – with an impressive degree of accuracy
Pinterest Predicts – with an impressive degree of accuracy
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Blog Post
Gaming is the innovation media plans need
Gaming is the innovation media plans need
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Blog Post
Mergers & Acquisitions: Catalysts to Accelerate CX Transformation
Mergers & Acquisitions: Catalysts to Accelerate CX Transformation
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Blog Post
Unlocking the Power of CDP and Identity: A Replacement for Your DMP
Unlocking the Power of CDP and Identity: A Replacement for Your DMP
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Blog Post
How the Rules of Improv Comedy Will Make Your Creative Life Better
How the Rules of Improv Comedy Will Make Your Creative Life Better
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Blog Post
How Solid’s ‘Privacy by Design’ Could Replace Third-Party Cookies
How Solid’s ‘Privacy by Design’ Could Replace Third-Party Cookies
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Blog Post
B2B Advertising: Starting to Feel Something
B2B Advertising: Starting to Feel Something
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Blog Post
B2B Advertising: Starting to Feel Something
B2B Advertising: Starting to Feel Something
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Blog Post
How to Maximize Tech Investments in an Inflation Economy
How to Maximize Tech Investments in an Inflation Economy
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Blog Post
Data Driven Audience Segmentation Testing for Legion Gaming, CAP Region
Data Driven Audience Segmentation Testing for Legion Gaming, CAP Region
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Blog Post
Connecting Physical and Digital Audience Journeys for TruScale through QR Codes, IN Region
Connecting Physical and Digital Audience Journeys for TruScale through QR Codes, IN Region
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Press Release
dentsu strengthens capabilities with the acquisition of Aware Services
dentsu strengthens capabilities with the acquisition of Aware Services
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BLOG
How to Get More Accurate Campaign Analytics
How to Get More Accurate Campaign Analytics
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Vlog
What Does the B2B Tech Stack of the Future Look Like?
What Does the B2B Tech Stack of the Future Look Like?
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Vlog
What’s Preventing B2B Marketers from Improving Experiences? (Vlog)
What’s Preventing B2B Marketers from Improving Experiences? (Vlog)
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Blog Post
How to Inject Humanity into B2B Marketing
How to Inject Humanity into B2B Marketing
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Ebook
Changing your mindset to bring about chanbe
Changing your mindset to bring about chanbe
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Press Release
Merkle B2B Recognized as Top Agency Network in 2022 B2B Marketing Report
Merkle B2B Recognized as Top Agency Network in 2022 B2B Marketing Report
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Ebook
Setting the Analytics Stage for Tomorrow's Consumer
Setting the Analytics Stage for Tomorrow's Consumer
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Ebook
A Collection of CDP Fails: 5 Stories to Learn From
A Collection of CDP Fails: 5 Stories to Learn From
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Save & Close From big data to sustainable data: achieving better outcomes with less
Save & Close From big data to sustainable data: achieving better outcomes with less
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Ebook
Performance Creative for the Experience Economy
Performance Creative for the Experience Economy
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Webinar
Sustainability Marketing: What Every B2B Brand Needs to Know
Sustainability Marketing: What Every B2B Brand Needs to Know
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Ebook
The Future of Identity in Customer Experience Management
The Future of Identity in Customer Experience Management
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Playbook
Retail Media Networks and Non-Endemic Advertisers
Retail Media Networks and Non-Endemic Advertisers
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Press Release
Merkle B2B Study Reveals Gaps in Customer Expectations and Experiences
Merkle B2B Study Reveals Gaps in Customer Expectations and Experiences
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Ebook
How Retailers Are Cashing in on First-Party Data
How Retailers Are Cashing in on First-Party Data
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Trends Report
What will drive B2B spend in 2021 and beyond
What will drive B2B spend in 2021 and beyond
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Webinar
Enable Marketing Intelligence and Operations with a Fully Integrated Technology Stack
Enable Marketing Intelligence and Operations with a Fully Integrated Technology Stack
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News
Merkle Publishes New Book: Connected CRM: Implementing a Data-Driven, Customer-Centric Strategy
Merkle Publishes New Book: Connected CRM: Implementing a Data-Driven, Customer-Centric Strategy
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Press Release
Save & Close Merkle Acquires 5th Finger, Leading Mobile Solutions Provider
Save & Close Merkle Acquires 5th Finger, Leading Mobile Solutions Provider
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Press Release
Save & Close Merkle Integrates Subsidiary, CognitiveDATA
Save & Close Merkle Integrates Subsidiary, CognitiveDATA
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Press Release
Merkle Acquires Social Amp, Leading Facebook Open-Graph Developer
Merkle Acquires Social Amp, Leading Facebook Open-Graph Developer
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Press Release
Save & Close Merkle Acquires IMPAQT, Leading Search Marketing Agency
Save & Close Merkle Acquires IMPAQT, Leading Search Marketing Agency
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Blog Post
The Value of Relationships Between Retailers and Non-Endemic Advertisers
The Value of Relationships Between Retailers and Non-Endemic Advertisers
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Blog Post
What Media Trends Can Advertisers Expect for Q2?
What Media Trends Can Advertisers Expect for Q2?
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Blog Post
Instrumenting the AWS Cloud Migration Deployment
Instrumenting the AWS Cloud Migration Deployment
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Blog Post
The Importance of Creative in Support of Your Retail Media Network
The Importance of Creative in Support of Your Retail Media Network
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Press Release
Merkle appointed by Sacred Groves for Performance Media brief
Merkle appointed by Sacred Groves for Performance Media brief
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Press Release
Margaret Wagner honoured for Excellence in Leadership
Margaret Wagner honoured for Excellence in Leadership
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Press Release
Merkle wins Industry Excellence Award in Communications as part of 2021 Pega Partner Innovation
Merkle wins Industry Excellence Award in Communications as part of 2021 Pega Partner Innovation
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Press Release
Merkle rated among the Elite in The Drum’s Digital Agency Census
Merkle rated among the Elite in The Drum’s Digital Agency Census
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Press Release
Charlie Nock wins Rising Star of the Year at The Drum awards
Charlie Nock wins Rising Star of the Year at The Drum awards
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Press Release
Irwin Mitchell’s Human Touch Campaign Sets New Benchmark For Ad Production Team Inclusivity
Irwin Mitchell’s Human Touch Campaign Sets New Benchmark For Ad Production Team Inclusivity
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Press Release
Merkle B2B swells Gyro UK creative ranks with senior hires
Merkle B2B swells Gyro UK creative ranks with senior hires
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Press Release
Merkle launches brand campaign highlighting the curious nature of its people
Merkle launches brand campaign highlighting the curious nature of its people
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Press Release
OpenX and Merkle Partner to Create New Path to Activate Audiences
OpenX and Merkle Partner to Create New Path to Activate Audiences
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Press Release
Merkle and TransUnion Partner to Enhance Audience Activation Across Connected TV
Merkle and TransUnion Partner to Enhance Audience Activation Across Connected TV
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Press Release
Yahoo & Merkle Strengthen Identity-Based Targeting, Performance & Measurement for Advertisers
Yahoo & Merkle Strengthen Identity-Based Targeting, Performance & Measurement for Advertisers
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Press Release
Krishnan Menon heads to Merkle as APAC client officer chief after 25 years with WPP
Krishnan Menon heads to Merkle as APAC client officer chief after 25 years with WPP
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Press Release
Michael Komasinski appointed Global CEO Merkle
Michael Komasinski appointed Global CEO Merkle
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Press Release
Dentsu expands Merkle MENA with its launch into KSA
Dentsu expands Merkle MENA with its launch into KSA
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Press Release
Ugam CEO Sunil Mirani recognized as India's Best Leaders
Ugam CEO Sunil Mirani recognized as India's Best Leaders
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Press Release
Dentsu Indonesia launches Merkle and takes customer experience management to the next level
Dentsu Indonesia launches Merkle and takes customer experience management to the next level
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Press Release
Dentsu Group strengthens Merkle’s experience & commerce capabilities with LiveArea acquisition
Dentsu Group strengthens Merkle’s experience & commerce capabilities with LiveArea acquisition
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Press Release
Dentsu’s Content Symphony Named Featured Partner Solution for New Adobe Marketing System
Dentsu’s Content Symphony Named Featured Partner Solution for New Adobe Marketing System
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Press Release
Merkle Innovated and Expanded During a Year of Change
Merkle Innovated and Expanded During a Year of Change
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Press Release
Merkle Appoints Liz Rutgersson as Chief Media Officer, Merkle Americas
Merkle Appoints Liz Rutgersson as Chief Media Officer, Merkle Americas
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Blog Post
How Travel Organizations Can Utilize Third-Party Data
How Travel Organizations Can Utilize Third-Party Data
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Blog Post
Online Opulence: 8 Luxury Digital Trends for 2021
Online Opulence: 8 Luxury Digital Trends for 2021
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Blog Post
Key Tech Stack Variances Across Business Models
Key Tech Stack Variances Across Business Models
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Blog Post
Implications of Apple’s Mail Privacy Protection (MPP)
Implications of Apple’s Mail Privacy Protection (MPP)
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Blog Post
What is Data Fabric and How Does it Help?
What is Data Fabric and How Does it Help?
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Blog Post
Roadmap for Implementing an Intelligent Data Lake
Roadmap for Implementing an Intelligent Data Lake
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Blog Post
What is Apple’s New "Hide My Email" Feature?
What is Apple’s New "Hide My Email" Feature?
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Blog Post
Third-party Data Strategies for Success in Financial Services
Third-party Data Strategies for Success in Financial Services
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Blog Post
Your Guide to the Adobe Commerce Platform
Your Guide to the Adobe Commerce Platform
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Blog Post
Google to Stop Allowing Creation of, Edits to Expanded Text Ads in Mid-2022
Google to Stop Allowing Creation of, Edits to Expanded Text Ads in Mid-2022
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Blog Post
How to Build a Learning Agenda for Creative
How to Build a Learning Agenda for Creative
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Blog Post
Utilizing Merkle’s Identity Accelerator to Enhance Personalization Programs
Utilizing Merkle’s Identity Accelerator to Enhance Personalization Programs
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Blog Post
What Will Adtech and Martech Look Like in the Future?
What Will Adtech and Martech Look Like in the Future?
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Blog Post
What Loyal Consumers Expect: Discounts, Offers, and Free Products
What Loyal Consumers Expect: Discounts, Offers, and Free Products
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Blog Post
How to Embrace Antifragility to Futureproof Your Business
How to Embrace Antifragility to Futureproof Your Business
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Blog Post
Four Key Customer Insights For Loyalty and Rewards
Four Key Customer Insights For Loyalty and Rewards
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Blog Post
What to know about Adobe Experience Platform’s data science capabilities
What to know about Adobe Experience Platform’s data science capabilities
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Blog Post
6 Tips to Optimize Your Promotional Strategy in 2021
6 Tips to Optimize Your Promotional Strategy in 2021
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Press Release
Turning Data into Action to Combat Human Trafficking
Turning Data into Action to Combat Human Trafficking
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Press Release
Merkle Announces Experience & Commerce Leadership Team in the UK
Merkle Announces Experience & Commerce Leadership Team in the UK
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Press Release
Merkle named Agency of the Year at the Microsoft Advertising Regional Partner awards
Merkle named Agency of the Year at the Microsoft Advertising Regional Partner awards
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Press Release
Merkle becomes Specialized Partner for Decisioning in EMEA in the Pega Partners program
Merkle becomes Specialized Partner for Decisioning in EMEA in the Pega Partners program
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Press Release
Merkle rated as the number one digital agency brand in Denmark for the ninth year in a row
Merkle rated as the number one digital agency brand in Denmark for the ninth year in a row
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Press Release
Merkle announced as launch partner for Stripe Partner Ecosystem
Merkle announced as launch partner for Stripe Partner Ecosystem
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Press Release
Merkle partners with RefugeeForce to support refugees launching their careers in the SF
Merkle partners with RefugeeForce to support refugees launching their careers in the SF
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Press Release
Merkle B2B Announces Integration of gyro and Merkle | DWA to Remodel the Future of B2B
Merkle B2B Announces Integration of gyro and Merkle | DWA to Remodel the Future of B2B
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Press Release
Dentsu Named a Leader in Everest Group PEAK Matrix for Adobe Services
Dentsu Named a Leader in Everest Group PEAK Matrix for Adobe Services
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Press Release
Merkle Announces Support for AWS for Advertising & Marketing Initiative
Merkle Announces Support for AWS for Advertising & Marketing Initiative
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Press Release
Merkle Strengthens Americas Leadership With New Appointments
Merkle Strengthens Americas Leadership With New Appointments
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Event
ANA Advertising Financial Management Conference
ANA Advertising Financial Management Conference
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Ebook
Migrating from SiteGenesis/SFRA to Composable Storefront
Migrating from SiteGenesis/SFRA to Composable Storefront
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Press Release
Merkle EMEA ranks #9 in Econsultancy’s Top 100 Digital Agencies 2019
Merkle EMEA ranks #9 in Econsultancy’s Top 100 Digital Agencies 2019
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Press Release
Merkle shapes up to redefine the future of performance marketing as it retires Periscopix brand
Merkle shapes up to redefine the future of performance marketing as it retires Periscopix brand
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Press Release
Merkle UK win Global Inclusive Marketing and Culture Partner Award
Merkle UK win Global Inclusive Marketing and Culture Partner Award
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Press Release
Merkle becomes Premier Partner in the Adobe Exchange Program in the EMEA region
Merkle becomes Premier Partner in the Adobe Exchange Program in the EMEA region
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Press Release
Merkle achieves Microsoft Gold Data Analytics and Cloud Platform competencies
Merkle achieves Microsoft Gold Data Analytics and Cloud Platform competencies
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Press Release
Merkle partners with Google’s International Growth Programme
Merkle partners with Google’s International Growth Programme
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Press Release
Merkle Appoints Kirt Morris as Global Chief Equity Officer
Merkle Appoints Kirt Morris as Global Chief Equity Officer
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Press Release
Dentsu Aegis Network builds out Merkle’s B2B Services with Acquisition of Digital Pi
Dentsu Aegis Network builds out Merkle’s B2B Services with Acquisition of Digital Pi
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Press Release
Save & Close Merkle wins ‘Best Data Science Project of the Year’ Award at Cypher 2022
Save & Close Merkle wins ‘Best Data Science Project of the Year’ Award at Cypher 2022
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Press Release
Nixon Peabody focuses on creating positive impact for its clients, communities with new brand
Nixon Peabody focuses on creating positive impact for its clients, communities with new brand
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Press Release
75% of Consumers Say Customer Experience Impacts Brand Loyalty, Merkle Report Finds
75% of Consumers Say Customer Experience Impacts Brand Loyalty, Merkle Report Finds
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Press Release
Dentsu Group strengthens Customer Transformation & Technology capabilities
Dentsu Group strengthens Customer Transformation & Technology capabilities
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Press Release
John Riccio Appointed President, Merkle Asia Pacific
John Riccio Appointed President, Merkle Asia Pacific
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Press Release
Merkle Unveils Experience & Commerce Practice to Help Brands Build Next-Generation Loyalty
Merkle Unveils Experience & Commerce Practice to Help Brands Build Next-Generation Loyalty
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Press Release
Merkle Expands Global Leadership With Three Key Appointments
Merkle Expands Global Leadership With Three Key Appointments
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Press Release
Consumer Sentiment Around Online Privacy & Data Collection highlighted in Merkle’s Q1 2022 CER
Consumer Sentiment Around Online Privacy & Data Collection highlighted in Merkle’s Q1 2022 CER
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Press Release
Merkle Unveils 2022 Imperatives to Address Customer Experience in a New Age
Merkle Unveils 2022 Imperatives to Address Customer Experience in a New Age
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Blog Post
Save & Close The Checklist for a CMS Migration to Adobe Experience Manager
Save & Close The Checklist for a CMS Migration to Adobe Experience Manager
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Blog Post
How Virtual Events Drive Tangible Results for Nonprofits
How Virtual Events Drive Tangible Results for Nonprofits
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Blog Post
How Financial Marketers Should Think About Customer Data Platforms
How Financial Marketers Should Think About Customer Data Platforms
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Blog Post
Building Effective Media Strategies in Healthcare
Building Effective Media Strategies in Healthcare
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Blog Post
Merkle provides rewards gamification and consumer experience design for Starbucks Odyssey
Merkle provides rewards gamification and consumer experience design for Starbucks Odyssey
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Blog Post
How AWS is Moving into 2023: Key Takeaways from re:Invent
How AWS is Moving into 2023: Key Takeaways from re:Invent
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Blog Post
Five Tips to Get Started with Dynamic Creative Optimization (DCO)
Five Tips to Get Started with Dynamic Creative Optimization (DCO)
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Blog Post
The Priorities of Focus for CX, Data, and Tech Leaders in the Year Ahead
The Priorities of Focus for CX, Data, and Tech Leaders in the Year Ahead
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Blog Post
Advanced Analytics or Activation: Where to Start?
Advanced Analytics or Activation: Where to Start?
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Blog Post
Four Emerging Technologies to Watch in 2023
Four Emerging Technologies to Watch in 2023
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Blog Post
How Can Identity Help B2B Marketers Build Better Experiences?
How Can Identity Help B2B Marketers Build Better Experiences?
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Blog Post
The Myriad Benefits of Personalization at Scale
The Myriad Benefits of Personalization at Scale
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Blog Post
SEM Strategies When Your Brand is a Wholesaler and Retailer
SEM Strategies When Your Brand is a Wholesaler and Retailer
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Blog Post
How to Plan for Amazon Prime Day and Similar Retail Events
How to Plan for Amazon Prime Day and Similar Retail Events
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Blog Post
What Google Topics Means for Dynamic Creative Optimization (DCO)
What Google Topics Means for Dynamic Creative Optimization (DCO)
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Blog Post
How Adobe Drove Its Transformation Via DDOM To Reach Cloud 9!
How Adobe Drove Its Transformation Via DDOM To Reach Cloud 9!
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Blog Post
Avoiding Webinar Fatigue in Your B2B Marketing Strategy
Avoiding Webinar Fatigue in Your B2B Marketing Strategy
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Blog Post
How to Build Technology Use Cases For an Effective RFP Process
How to Build Technology Use Cases For an Effective RFP Process
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Blog Post
3 Ways to Digitize the In-Store Shopping Experience
3 Ways to Digitize the In-Store Shopping Experience
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Blog Post
Structure Your Organization to Maximize Martech Investments, Part 1: People & Processes
Structure Your Organization to Maximize Martech Investments, Part 1: People & Processes
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Blog Post
Adobe Target: To Personalize and Enhance your Customer Experience
Adobe Target: To Personalize and Enhance your Customer Experience
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Blog Post
Customer Experience Trends to Expect in 2022: Part One
Customer Experience Trends to Expect in 2022: Part One
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Blog Post
How to Build a Successful Marketing Technology Roadmap
How to Build a Successful Marketing Technology Roadmap
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Blog Post
3 Use Cases for Lead Generation with an Identity Solution
3 Use Cases for Lead Generation with an Identity Solution
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