Key Takeaways
In this session we will:
- Discuss the essential ingredients that make up a B2B brand experience
- Reveal the 6 key drivers that will superpower your B2B brand experience
- Demonstrate how to harness these newly important ingredients in the context of the new B2B audience dynamic
Detailed Overview
B2B Marketers Assemble!
It’s time to superpower your brand experience
The B2B landscape is changing at pace.
Rising customer expectations mean the customer journey is increasingly complex while a new generation of audiences
is reshaping agendas and hybrid working is redefining the ways in which brands become and stay relevant.
We have spoken to 3,500 B2B decision-makers around the world to reveal the superpowers that define winning B2B
brand experiences across Tech, Professional Services, Manufacturing and Financial Services.
If you’d like to understand how the past 12 months have changed the shape of superpowered B2B customer experiences and the ingredients that create them, then download our Superpowers 2.0 ebook.
Contact us to learn more
