Merkle (www.merkle.com), a leading technology-enabled, data-driven customer experience management (CXM) company, has appointed Kent Grove to President of Merkle Response Management Group (RMG). The best-in-class processing, data, and technology provider continues to elevate its leadership team, following the promotion of former President Bill Sayre to CEO in March.
Grove has been with Merkle RMG for 15 years, serving most recently in a business development capacity. Previously, he was vice president of client engagement for 12 years and played an integral part in establishing RMG’s customer service strategy. In addition to his sales and customer service experience, he brings a strong knowledge of process and is widely considered an expert in nonprofit donation processing. Prior to joining Merkle RMG, Grove worked in various management positions around the country for Hyatt Hotels.
“Kent has been a valuable member of the Merkle RMG team for 15 years. His broad knowledge of the business and our clients, and his outstanding leadership skills make him an excellent fit to lead the organization,” said Sayre. “2020 has been a challenging year for all of us, and Kent will undoubtedly have a positive impact on all facets of our business moving forward.”
As president of Merkle RMG, Grove is charged with enhancing the company’s already strong service offerings within the nonprofit sector. His immediate focus will be to navigate the business through the ever-changing dynamics of COVID-19 and then establish a three-year roadmap for growing the business’s service offering and strengthening client satisfaction.
“It is an honor and a privilege to have the opportunity to lead an organization that I have been a part of for 15 years. Bill has established a solid foundation of both customer service and operational excellence for me to continue to enhance. I look forward to taking Merkle RMG to the next level and beyond,” said Grove.
Kite Hill PR for Merkle
Merkle, a dentsu company, is a leading data-driven customer experience management (CXM) company that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The company’s heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive hyper-personalized marketing strategies. Its combined strengths in consulting, creative, media, analytics, data, identity, CX/commerce, technology, and loyalty & promotions drive improved marketing results and competitive advantage. With more than 16,000 employees, Merkle is headquartered in Columbia, Maryland, with locations in 30+ countries throughout the Americas, EMEA, and APAC. For more information, contact Merkle at 1-877-9-Merkle or visit www.merkle.com.